Writers in Tech

Yuval Keshtcher

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A podcast where content strategist, UX writers, and content designers share their well-kept industry secrets. This show is brought you by the UX Writing Hub.
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106 episodes

Leading the Future of UX Writing and Content Design with Empathy with Lina Ramona Vitkauskas @BIMM

Check out free UX Writing Course https://course.uxwritinghub.com/free_course  Check out our free AI for UX course  https://course.uxwritinghub.com/free-course-ai-for-ux Follow Lina on Linkedin https://www.linkedin.com/feed/  

41m
Mar 27
Transitioning to AI Content Design with Deiadora Blanche

Check the AI for UX course https://course.uxwritinghub.com/free-course-ai-for-ux Free ux writing course https://course.uxwritinghub.com/free_course Follow Deiadora Blanche https://www.linkedin.com/in/deiadora-blanche/

31m
Feb 29
How to Start a UX Writing Content Design Agency Like a Pro

__ __ Check out our free UX Writing course here https://course.uxwritinghub.com/free_course Follow Tricia on Linkedin https://www.linkedin.com/in/triciahingpit/

31m
Feb 01
Bridging the Gap Between Translation and UX Writing with Michal Kessel Shitrit

  __ __   Check out our free UX Writing course here https://course.uxwritinghub.com/free_course Follow Michal on Linkedin https://www.linkedin.com/in/michalshitrit/

43m
Jan 18
Breaking into UX Writing and Content Design with Yuval Keshtcher and Andrew Astleford

Take our free UX Writing and Content Design course https://course.uxwritinghub.com/free_course Follow Andrew's work here https://www.linkedin.com/in/andrewastleford/ Follow Yuval's Work here https://www.linkedin.com/in/yuvalkesh/

31m
Jan 04
Changing the World Through AI-Driven Design with Jakob Nielsen

We covered: __ __   For more about UX and AI take our free AI for UX course https://course.uxwritinghub.com/free-course-ai-for-ux Follow Jakob's work here https://www.linkedin.com/in/jakobnielsenphd/

49m
Nov 05, 2023
What the Hell is Conversation Design? with Sharona Reouveni @Hyro

Check out our free UX Writing course: https://course.uxwritinghub.com/free_course Follow Sharona on LinkedIn https://www.linkedin.com/in/sharonar/

45m
Sep 20, 2023
A Survivor's Guide to UX with Jeanine Zheng @EverBright

WE TALKED ABOUT: __ __   Check out our free UX writing course: https://course.uxwritinghub.com/free_course   And our brand new AI for UX course: https://course.uxwritinghub.com/free-course-ai-for-ux

28m
Aug 28, 2023
Advocating for Your Content with Amanda Bridge @Hubspot

__ __   Join our free UX Writing course: https://course.uxwritinghub.com/free_course Join our free AI for UX course:  https://course.uxwritinghub.com/free-course-ai-for-ux Amanda Bridge: https://www.linkedin.com/in/amandabridge/

30m
Aug 02, 2023
Making Digital Accessibility a Priority with Jaime Walke @Booking

Guest Jamie Walk, a principal UX writer and content designer at Booking.com, sheds light on his journey in the tech world, his role at Booking.com, and the company's pioneering work in UX writing. (01:22) Jamie shares insights into the growth of the UX writing team at Booking.com, from a small team of 7-8 members to a flourishing team of nearly 80. (01:58) The duo discuss a project at Booking.com called A11y, which is dedicated to making products accessible for everyone and complying with legal standards. (03:24) Jamie emphasizes the ethical considerations around accessibility, and its potential business benefits, given the increased buying power of people with accessibility needs. (19:14) Jamie talks about his role in creating an inclusive screen reader experience for users, and why UX writing plays a crucial role in promoting accessibility. (23:39)   Free UX Writing Course: https://course.uxwritinghub.com/free_course Free AI for UX Course : https://course.uxwritinghub.com/free-course-ai-for-ux Check out the UX Writing Academy: https://uxwritinghub.com/join-the-ux-writing-academy/ Follow Jaime: https://www.linkedin.com/in/jaime-n-69746419/ Booking.com's UX Writing Medium blog: https://medium.com/booking-writes

42m
Jul 10, 2023
The Role of UX Writing in the World of AI Design with Nick Babich

Key Points __ __ Links Free UX Writing Course https://course.uxwritinghub.com/free_course Free AI for UX Course https://course.uxwritinghub.com/free-course-ai-for-ux Check out the UX Writing Academy https://uxwritinghub.com/join-the-ux-writing-academy/ Follow Nick Babich https://www.linkedin.com/in/nbabich/

24m
Jun 25, 2023
Mastering UX Research and Metrics with Jared Spool

Join our free UX writing course:   https://course.uxwritinghub.com/free_course   Follow Jared Spool   https://www.linkedin.com/in/jmspool/   Your host, as always, is me, Yuval Keshtcher.  

1h 3m
Jun 12, 2023
Post-Apocalyptic Leadership in Content Design with Jenn Shreve @Google (Episode 100 special)

Show notes: Join our free UX writing course: https://course.uxwritinghub.com/free_course Follow Jenn Shreve: https://www.linkedin.com/in/jenn-shreve/

33m
May 29, 2023
From Product Management to UX Writing with Ben Davies @Klarna

Join our free ux writing course: https://course.uxwritinghub.com/free_course   Follow Ben Davies https://www.linkedin.com/in/benjamin-w-davies/

32m
May 14, 2023
How to Kill Your Content Debt with Mohana Das @Lazypay

Take our free ux writing course:  https://course.uxwritinghub.com/free_course   Follow our UX Writing newsletter:  http://uxwritinghub.com/newsletter   Follow the work of Mohana Das: https://www.linkedin.com/in/mohanadas-92/

27m
Apr 29, 2023
The content design of everyday things with Ilana Zholobovsky @ LastPass

Content designer Ilana Zholobovsky talks about how networking, books and AI can help people get into UX writing. The tech job market has taken a hit, but there are still opportunities out there. Ilana shares her best tips for those who are looking for a UX writing job or are trying to break into the field. We chat about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Ilana on LinkedIn https://www.linkedin.com/in/ilana-zholobovsky/ Read The design of everyday things by Dan Norman https://www.goodreads.com/book/show/840.The_Design_of_Everyday_Things 

35m
Mar 08, 2023
AI and the future of writing with Ben Pines @ Wordtune

Ben Pines, the Director of Content at Wordtune, is optimistic about the future interaction between people and chatbots.  Wordtune is an AI writing tool that helps writers refine, tweak, shorten and expand their copy. The new extension Spices introduces fact-checking and source tracking for AI-generated content. Ben joined the podcast to talk about the next wave of writing. We chat about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Ben on LinkedIn https://www.linkedin.com/in/ben-pines-60380410/ Check out Wordtune https://www.wordtune.com/ Check out Wordtune’s YouTube channel https://www.youtube.com/@wordtune_official

23m
Feb 21, 2023
Flying into UX writing with aerial silk teacher Alexandra Spark

Aerial silk teacher Alexandra Spark shares how she transitioned to UX writing. Alexandra has a background in advertising, content management and technical writing. But it was her passion for aerial silk (a kind of performance acrobatics) that led her to switch careers. Tune in to hear her inspiring story! She also shares how she’s creating an app from scratch and much more: __ __ Links Follow Alexandra on LinkedIn https://www.linkedin.com/in/alexandra-spark-onofrei/ Join the UX Writing Academy https://uxwritinghub.com/join-the-ux-writing-academy/ Try our free UX writing course https://course.uxwritinghub.com/free_course Check out Strategic writing for UX (book) https://www.amazon.com/Strategic-Writing-Engagement-Conversion-Retention/dp/1492049395 Check out The design of everyday things (book) https://www.amazon.com/Design-Everyday-Things-Revised-Expanded/dp/0465050654

26m
Jan 26, 2023
How to grow as a UX writer in a changing world with Sherry Samtani @ Halodoc

Lead UX writer Sherry Samtani talks about the different career directions UX writers can take, including content ops.  Her current role at Halodoc, Indonesia’s main healthcare platform, has allowed her to develop in the area of content operations. We go through what content ops is, how it relates to UX writing and where you can learn more about it. You’ll also hear about __ __ About Sherry Sherry has a background as a freelance web content copywriter. She started getting UX writing jobs and took the UX Writing Academy course to make sure she had the basics covered. Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Sherry on LinkedIn https://www.linkedin.com/in/sherrysamtani85/

21m
Jan 18, 2023
UX Writing Beyond the Interface with Sarah Loigge @ Parkside Interactive

Sarah Loigge shares how she found inspiration outside of work and overcame impostor syndrome with the help of Star Trek. Sarah has a background in software testing and product design. But she’s always enjoyed writing, so she made the transition to UX writing. She recently took on the challenge to develop the personality of a chatbot. She realized that she had no idea where to start and was hit by impostor syndrome. Tune in to learn how she got over it and at same time came up with a brilliant method to create the language of the bot. We also talked about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course UX Writing Academy Flex course https://uxwritinghub.com/ux-writing-flex/ Follow Sarah Loigge on LinkedIn https://www.linkedin.com/in/sarahloigge/ Watch Lera Boroditsky’s Ted talk How language shapes the way we think https://www.ted.com/talks/lera_boroditsky_how_language_shapes_the_way_we_think?language=en Check out the poetry of Sarah Kay https://kaysarahsera.com/ and Savannah Brown https://www.savbrown.com/

31m
Jan 03, 2023
The Business of UX Writing with Yael Ben-David

What’s the value of UX writing and how can we measure it? Yael Ben-David has written a book on the topic. fills a gap in the wealth of resources for UX writers and content designers.  Yael joined me for a chat about __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course   Follow Yael Ben-David on LinkedIn https://www.linkedin.com/in/yael-ben-david/ Get the book The Business of UX Writing https://abookapart.com/products/the-business-of-ux-writing  

30m
Dec 27, 2022
The current UX design job market with recruitment specialist Matt Carter @ Eurobase People

How do you land a job in product design in today’s business climate? Get recruitment insights from Matt Carter, Senior Product Design Specialist at Eurobase People. Matt joined the podcast to discuss the wave of recent layoffs and what it means for UX writers, designers and others in the tech industry. He also shared his best tips for jobseekers, whether you’re currently out of work or looking to switch career. We talked about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Matt on LinkedIn https://www.linkedin.com/in/matt-carter-93705316a/ Check out Matt’s podcast https://www.youtube.com/watch?v=oyIKDntkbQY

41m
Dec 13, 2022
UX writing as a team of one with Axel Viersac @ Talend

Alex Viersac is part of the UX team at Talend,  a company creating software for data analysts. As the only UX writer in the company, people often call him to “check the words” when he should have been involved much earlier. Alex explains how he’s building relations, educating people about his role, and creating a content design system that can be used by both writers and non-writers. Here’s what we talked about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Axel on LinkedIn https://www.linkedin.com/in/axel-viersac/ Books recommended by Axel: The business of UX writing https://abookapart.com/blogs/press/preorder-the-business-of-ux-writing by Yael Ben David Leading content design https://abookapart.com/products/leading-content-design by Rachel McConnell

26m
Nov 30, 2022
Shift your UX writing process from solutions to problems with Ferdinand Goetzen @Reveall

Ferdinand Goetzen, CEO @ Reveall, explains why UX writers should spend 80% of their time understanding the problem. Reveall helps companies get to know their customers and validate product ideas. CEO Ferdinand joined me to talk about the importance – and challenge – of being truly customer-centric. We focused on: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Ferdinand on LinkedIn https://www.linkedin.com/in/ferdinandgoetzen/ Check out Reveall.co https://www.reveall.co/

32m
Nov 16, 2022
Building the biggest UX writing team in a European fintech

Managing a team of 18 (and counting!) UX writers requires smart processes and teamwork. Kate Mas and Mélanie Alves Lima at Qonto share the methods and tools behind the success of their growing team (hint: collaboration is key).  Qonto is a B2B fintech app serving business creators in 5 languages: English, French, German, Italian and Spanish. Their mission is to help companies spend less time on banking - by leaving their finance management to Qonto, they can spend more time on business and product development. We chat about __ __ Links Follow Kate Mas on LinkedIn Follow Mélanie Alves Lima on LinkedIn Check out qonto.com https://qonto.com/en Job opportunities at Qonto https://jobs.lever.co/qonto Try our free UX writing course https://course.uxwritinghub.com/free_course

48m
Oct 20, 2022
Self-Taught UX Education and Career Tips with Gene Kamenez @UXcel

UXcel can be described as the DuoLingo of design education. As a complement to traditional degrees and bootcamps, they offer fun and interactive 5-minute design lessons. I chatted with co-founder and CEO Gene Kamenez about the pros and cons of traditional design education, how to teach yourself the skills you need, and how to get into the field of UX and design. __ __ Links Follow Gene on LinkedIn https://www.linkedin.com/in/gene-kamenez/ Check out UXcel https://uxcel.com/   Try our free UX writing course https://course.uxwritinghub.com/free_course

38m
Sep 20, 2022
The future of design with Ran Segall @ Flux Academy

Ran Segall’s design YouTube channel Flux Academy has reached a whopping +450K subscribers. He shares how he got there and what you can do to break into the industry – whether you plan to become a UX designer or UX writer or something else.  He also talks about his enthusiasm for artificial intelligence. As AI starts doing the heavy lifting for designers, we can focus on the innovative side of design. __ __ Links Follow Ran on LinkedIn https://www.linkedin.com/in/ran-segall-0b582a33/ Flux Academy on YouTube https://www.youtube.com/c/FluxWithRanSegall   Try our free UX writing course https://course.uxwritinghub.com/free_course

26m
Sep 08, 2022
Creating order out of chaos with Maggie Trisler, Principal Content Designer @Fidelity Labs

Maggie Trisler is a content designer and musician who stumbled into UX by making the most out of past failures. After trying several jobs including graphic designer and web developer, Maggie finally settled on UX writing and content design in 2016. In true UX style, Maggie turned every failure into a valuable experience and today is a Principal Content Designer at Fidelity Labs. We chat about: __ __ And somewhere in there we also talk about guitars, punk rock, pop punk and the Beastie Boys. Oh and AI art. Links Follow Maggie on LinkedIn https://www.linkedin.com/in/trisler/ Maggie’s band Mystic Light Casino https://mysticlightcasino.bandcamp.com/ Mem.ai https://get.mem.ai/ The building a second brain podcast https://www.buildingasecondbrain.com/podcast Midjourney AI art https://www.midjourney.com/home/ Dall-e AI art https://openai.com/dall-e-2/ Try our free UX writing course https://course.uxwritinghub.com/free_course

40m
Aug 25, 2022
Freelance UX Writing: Make More, Work Less, and Reach Financial Freedom! with Slater Katz

Slater Katz shares her wealth of experience as a freelance UX writer and entrepreneur to guide you through the process of establishing your own freelance UX writing practice. Ready to take control of your schedule and earning potential? Slater Katz guides you through the nitty gritty of starting your own UX writing business, from building a personal brand to setting your prices and more. You’ll learn about __ __ About Slater Slater Katz is a freelance UX writer who has worked with companies including Netflix, Verizon, Fitbit, and AfterPay. Her latest venture, the Gig Gal, helps those new to the industry to establish their own freelance UX writing practice. Try the UX Writing Hub’s free UX writing course https://course.uxwritinghub.com/free_course Connect with Slater on LinkedIn https://www.linkedin.com/in/freelance-ux-writer/ Made By Slater https://www.madebyslater.com The Gig Gal https://www.thegiggal.com

43m
Aug 09, 2022
The Wonderful World of Naming with Anthony Shore @Operative Words

Anthony Shore, award-winning linguist and CO at Operative Words, shares his process  crafting the best titles to signify brands and ideas in six words or fewer.  Ever wonder what it was like to be a UX writer in 1994? Drawing from his decades of experience writing in tech, Anthony gives us a window into his lifetime of obsession with words, from reading the dictionary for fun as a child to the role that linguistic analysis tools play in his naming agency’s writing practice.  Anthony shares: __ __ About Anthony Anthony Shore is an award winning linguist and Chief Operative at Operative Words. He has introduced over 250 product and company names to the world over his 30 year career.  Links Follow Anthony on Twitter https://twitter.com/operativewords Connect with Anthony on LinkedIn https://www.linkedin.com/in/anthonyshore/ Operative Words https://www.operativewords.com Try our free UX writing course https://course.uxwritinghub.com/free_course

38m
Jul 26, 2022