“Think about how you can under-promise and over-deliver and excite people when you are able to do more for them rather than the other way around. Remember, it's so much easier to build your business off referrals from making your clients and customers happy than having to go out from ground zero every single time.” -Kim Sutton

 

Sometimes, it’s easier to break a promise we made to ourselves than to others although deep down, we know this shouldn’t be. This week, Kim shares her own journey with integrity and how it changed the way she serves her clients. 

 

Often, we think of integrity as pertaining to other people. But there is also something called personal integrity. Kim talks about how developing integrity as entrepreneurs can help us under-promise and over-deliver so our clients stay happy and satisfied without us being stretched to the limit. 

 

Tune in for part 2 of the  L.I.V.E B.E.T.T.E.R Framework where Kim takes you on a fascinating transformational journey of Working Smarter Not Harder, one letter at a time!

 

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Highlights:

02:09 “I” is for Integrity

04:50 Kim’s Integrity Journey

06:26 Under-Promise Over-Deliver

09:03 Say No!