Join us for an insightful conversation with Nurit Gazit, Director of Product Management at Beti, as we explore the intersection of AI, UX writing, and the construction industry. In this episode of the AI Experience podcast, Nurit shares how Beti, a software company specializing in construction site management, is leveraging AI and professional UX writing to revolutionize communication in the building sector. Discover how Beti is tackling unique challenges in safety, quality, and efficiency on construction sites through innovative software solutions. Nurit discusses the company's journey from a startup to an established player, including their expansion from Israel to the US market and the complexities of product localization. Learn about Beti's strategic decision to collaborate with UX writing professionals and their development of an AI-powered tool for implementing UX guidelines. Nurit offers valuable insights on balancing user needs with business objectives in specialized industries and provides tips for aspiring UX writers looking to make an impact. Whether you're interested in AI applications, UX design, or the evolving landscape of construction technology, this episode offers a blueprint for building better user experiences in complex industries. Take out free UX Writing course https://course.uxwritinghub.com/free_course Check out the UX Writing Hub https://uxwritinghub.com Follow Nurit https://www.linkedin.com/in/nuritgazit/ on Linkedin
Take out AI for UX free course: https://course.uxwritinghub.com/free-course-ai-for-ux Free UX Writing Course https://course.uxwritinghub.com/free_course Follow Chris Willis https://www.linkedin.com/in/cwillis/
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Check the AI for UX course https://course.uxwritinghub.com/free-course-ai-for-ux Free ux writing course https://course.uxwritinghub.com/free_course Follow Deiadora Blanche https://www.linkedin.com/in/deiadora-blanche/
__ __ Check out our free UX Writing course here https://course.uxwritinghub.com/free_course Follow Tricia on Linkedin https://www.linkedin.com/in/triciahingpit/
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We covered: __ __ For more about UX and AI take our free AI for UX course https://course.uxwritinghub.com/free-course-ai-for-ux Follow Jakob's work here https://www.linkedin.com/in/jakobnielsenphd/
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WE TALKED ABOUT: __ __ Check out our free UX writing course: https://course.uxwritinghub.com/free_course And our brand new AI for UX course: https://course.uxwritinghub.com/free-course-ai-for-ux
__ __ Join our free UX Writing course: https://course.uxwritinghub.com/free_course Join our free AI for UX course: https://course.uxwritinghub.com/free-course-ai-for-ux Amanda Bridge: https://www.linkedin.com/in/amandabridge/
Guest Jamie Walk, a principal UX writer and content designer at Booking.com, sheds light on his journey in the tech world, his role at Booking.com, and the company's pioneering work in UX writing. (01:22) Jamie shares insights into the growth of the UX writing team at Booking.com, from a small team of 7-8 members to a flourishing team of nearly 80. (01:58) The duo discuss a project at Booking.com called A11y, which is dedicated to making products accessible for everyone and complying with legal standards. (03:24) Jamie emphasizes the ethical considerations around accessibility, and its potential business benefits, given the increased buying power of people with accessibility needs. (19:14) Jamie talks about his role in creating an inclusive screen reader experience for users, and why UX writing plays a crucial role in promoting accessibility. (23:39) Free UX Writing Course: https://course.uxwritinghub.com/free_course Free AI for UX Course : https://course.uxwritinghub.com/free-course-ai-for-ux Check out the UX Writing Academy: https://uxwritinghub.com/join-the-ux-writing-academy/ Follow Jaime: https://www.linkedin.com/in/jaime-n-69746419/ Booking.com's UX Writing Medium blog: https://medium.com/booking-writes
Key Points __ __ Links Free UX Writing Course https://course.uxwritinghub.com/free_course Free AI for UX Course https://course.uxwritinghub.com/free-course-ai-for-ux Check out the UX Writing Academy https://uxwritinghub.com/join-the-ux-writing-academy/ Follow Nick Babich https://www.linkedin.com/in/nbabich/
Join our free UX writing course: https://course.uxwritinghub.com/free_course Follow Jared Spool https://www.linkedin.com/in/jmspool/ Your host, as always, is me, Yuval Keshtcher.
Show notes: Join our free UX writing course: https://course.uxwritinghub.com/free_course Follow Jenn Shreve: https://www.linkedin.com/in/jenn-shreve/
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Content designer Ilana Zholobovsky talks about how networking, books and AI can help people get into UX writing. The tech job market has taken a hit, but there are still opportunities out there. Ilana shares her best tips for those who are looking for a UX writing job or are trying to break into the field. We chat about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Ilana on LinkedIn https://www.linkedin.com/in/ilana-zholobovsky/ Read The design of everyday things by Dan Norman https://www.goodreads.com/book/show/840.The_Design_of_Everyday_Things
Ben Pines, the Director of Content at Wordtune, is optimistic about the future interaction between people and chatbots. Wordtune is an AI writing tool that helps writers refine, tweak, shorten and expand their copy. The new extension Spices introduces fact-checking and source tracking for AI-generated content. Ben joined the podcast to talk about the next wave of writing. We chat about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Ben on LinkedIn https://www.linkedin.com/in/ben-pines-60380410/ Check out Wordtune https://www.wordtune.com/ Check out Wordtune’s YouTube channel https://www.youtube.com/@wordtune_official
Aerial silk teacher Alexandra Spark shares how she transitioned to UX writing. Alexandra has a background in advertising, content management and technical writing. But it was her passion for aerial silk (a kind of performance acrobatics) that led her to switch careers. Tune in to hear her inspiring story! She also shares how she’s creating an app from scratch and much more: __ __ Links Follow Alexandra on LinkedIn https://www.linkedin.com/in/alexandra-spark-onofrei/ Join the UX Writing Academy https://uxwritinghub.com/join-the-ux-writing-academy/ Try our free UX writing course https://course.uxwritinghub.com/free_course Check out Strategic writing for UX (book) https://www.amazon.com/Strategic-Writing-Engagement-Conversion-Retention/dp/1492049395 Check out The design of everyday things (book) https://www.amazon.com/Design-Everyday-Things-Revised-Expanded/dp/0465050654
Lead UX writer Sherry Samtani talks about the different career directions UX writers can take, including content ops. Her current role at Halodoc, Indonesia’s main healthcare platform, has allowed her to develop in the area of content operations. We go through what content ops is, how it relates to UX writing and where you can learn more about it. You’ll also hear about __ __ About Sherry Sherry has a background as a freelance web content copywriter. She started getting UX writing jobs and took the UX Writing Academy course to make sure she had the basics covered. Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Sherry on LinkedIn https://www.linkedin.com/in/sherrysamtani85/
Sarah Loigge shares how she found inspiration outside of work and overcame impostor syndrome with the help of Star Trek. Sarah has a background in software testing and product design. But she’s always enjoyed writing, so she made the transition to UX writing. She recently took on the challenge to develop the personality of a chatbot. She realized that she had no idea where to start and was hit by impostor syndrome. Tune in to learn how she got over it and at same time came up with a brilliant method to create the language of the bot. We also talked about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course UX Writing Academy Flex course https://uxwritinghub.com/ux-writing-flex/ Follow Sarah Loigge on LinkedIn https://www.linkedin.com/in/sarahloigge/ Watch Lera Boroditsky’s Ted talk How language shapes the way we think https://www.ted.com/talks/lera_boroditsky_how_language_shapes_the_way_we_think?language=en Check out the poetry of Sarah Kay https://kaysarahsera.com/ and Savannah Brown https://www.savbrown.com/
What’s the value of UX writing and how can we measure it? Yael Ben-David has written a book on the topic. fills a gap in the wealth of resources for UX writers and content designers. Yael joined me for a chat about __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Yael Ben-David on LinkedIn https://www.linkedin.com/in/yael-ben-david/ Get the book The Business of UX Writing https://abookapart.com/products/the-business-of-ux-writing
How do you land a job in product design in today’s business climate? Get recruitment insights from Matt Carter, Senior Product Design Specialist at Eurobase People. Matt joined the podcast to discuss the wave of recent layoffs and what it means for UX writers, designers and others in the tech industry. He also shared his best tips for jobseekers, whether you’re currently out of work or looking to switch career. We talked about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Matt on LinkedIn https://www.linkedin.com/in/matt-carter-93705316a/ Check out Matt’s podcast https://www.youtube.com/watch?v=oyIKDntkbQY
Alex Viersac is part of the UX team at Talend, a company creating software for data analysts. As the only UX writer in the company, people often call him to “check the words” when he should have been involved much earlier. Alex explains how he’s building relations, educating people about his role, and creating a content design system that can be used by both writers and non-writers. Here’s what we talked about: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Axel on LinkedIn https://www.linkedin.com/in/axel-viersac/ Books recommended by Axel: The business of UX writing https://abookapart.com/blogs/press/preorder-the-business-of-ux-writing by Yael Ben David Leading content design https://abookapart.com/products/leading-content-design by Rachel McConnell
Ferdinand Goetzen, CEO @ Reveall, explains why UX writers should spend 80% of their time understanding the problem. Reveall helps companies get to know their customers and validate product ideas. CEO Ferdinand joined me to talk about the importance – and challenge – of being truly customer-centric. We focused on: __ __ Links Try our free UX writing course https://course.uxwritinghub.com/free_course Follow Ferdinand on LinkedIn https://www.linkedin.com/in/ferdinandgoetzen/ Check out Reveall.co https://www.reveall.co/
Managing a team of 18 (and counting!) UX writers requires smart processes and teamwork. Kate Mas and Mélanie Alves Lima at Qonto share the methods and tools behind the success of their growing team (hint: collaboration is key). Qonto is a B2B fintech app serving business creators in 5 languages: English, French, German, Italian and Spanish. Their mission is to help companies spend less time on banking - by leaving their finance management to Qonto, they can spend more time on business and product development. We chat about __ __ Links Follow Kate Mas on LinkedIn Follow Mélanie Alves Lima on LinkedIn Check out qonto.com https://qonto.com/en Job opportunities at Qonto https://jobs.lever.co/qonto Try our free UX writing course https://course.uxwritinghub.com/free_course
UXcel can be described as the DuoLingo of design education. As a complement to traditional degrees and bootcamps, they offer fun and interactive 5-minute design lessons. I chatted with co-founder and CEO Gene Kamenez about the pros and cons of traditional design education, how to teach yourself the skills you need, and how to get into the field of UX and design. __ __ Links Follow Gene on LinkedIn https://www.linkedin.com/in/gene-kamenez/ Check out UXcel https://uxcel.com/ Try our free UX writing course https://course.uxwritinghub.com/free_course
Ran Segall’s design YouTube channel Flux Academy has reached a whopping +450K subscribers. He shares how he got there and what you can do to break into the industry – whether you plan to become a UX designer or UX writer or something else. He also talks about his enthusiasm for artificial intelligence. As AI starts doing the heavy lifting for designers, we can focus on the innovative side of design. __ __ Links Follow Ran on LinkedIn https://www.linkedin.com/in/ran-segall-0b582a33/ Flux Academy on YouTube https://www.youtube.com/c/FluxWithRanSegall Try our free UX writing course https://course.uxwritinghub.com/free_course