Kidd Brewer Stadium offers one of the most unique college football atmosphere's in the country. That ambiance will be supercharge this weekend as the Mountaineers welcome their former coach Mack Brown and his University of North Carolina Tar Heels for their first visit to The Rock.

Doug Gillin, Director of Athletics at Appalachian State, shares details on this week's anticipated gameday experience. He also talks about the current state of college football, and how Boone and the High Country can benefit from more games against regional rivals.

Mind Your Business is produced weekly by the Boone Area Chamber of Commerce. The program airs each Thursday morning at 10:05 on WATA Radio (96.5FM/1450AM).

The podcast version is presented each week by Appalachian Commercial Real Estate.