Marketing Tips for Doctors
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189 episodes
In this episode, Barbara and Alexis discuss: *Why proactive tax planning throughout the year is more beneficial than reactive approaches. *How utilizing health savings accounts can provide tax benefits *The advantages of shifting income to rental LLCs for minimizing taxes. Key Takeaways: “Leaving a legacy as well as helps save taxes on your part.” –
In this episode, Dr. Hales discusses: The meaning of content curation Intricacies of copyright Identifying the lines between copyright and curation Key Takeaways: "Transform and add value to the content you curate; provide commentary, analysis, or context to make it unique." – Barbara Hales. Connect with Barbara Hales: Twitter: @DrBarbaraHales Facebook: facebook.com/theMedicalStrategist Business website: www.TheMedicalStrategist.com
In this episode, Barbara and Micah discuss: What are the signs that indicate inefficiencies in business operations? The Blueprint, Optimized, And Position method to solve business issues Benefits of implementing effective systems to the company’s culture, employee satisfaction, and long-term vision Key Takeaways: "A good system and process helps to keep employees happy and less
In this episode, Barbara and Tamara discuss: What Is The Practical Pregnancy Company Goals How Tamara Can Find Relevant Clients For Her Business How To Create An Idea To Build A Business And Set Up A Plan And Strategy Key Takeaways: "And really, fear has no place in the birthing room. Even though you might
In this episode, Dr. Hales and Caitlin discuss: How to overcome improv fear. The principles of improv ‘Approaching Improv’ Key Takeaways: " As a facilitator, when I work with the whole team at once, it really starts with modeling that behavior yourself as a leader." – Caitlin Drago. Connect with Caitlin Drago: Website: https://www.inspireimprov.com LinkedIn:
In this episode, Barbara and Eunicia discuss: What strategies can you use to build your wealth How to empower the growth of your business The importance of collaboration Key Takeaways: " We need to look for activity, we need to look for action, and we need to know that that action is taking place." –
In this episode, Barbara and Colin discuss: What is Colin's advice that contributes to startup success Why is Market Research vital to businesses How to utilize marketing strategies and visibility tactics Key Takeaways: "If you do have a good product, you believe in it, you do need to put some marketing into it, you need
In this episode, Barbara and Jeff discuss: How to create an autonomous business What is “Fire Yourself First” about—a book written by Jeff Russell How and where to find extenders Key Takeaways: “Don't feel overwhelmed. There's a better way and a different way to practice medicine.” – Jeff Russell. Connect with Jeff Russell: Website:
In this episode, Barbara discusses: How to avoid getting overwhelmed. The importance of taking a break. Why should you follow your passion? Key Takeaways: " Don't take your work thoughts with you!" – Barbara Hales. Connect with Barbara Hales: Twitter: @DrBarbaraHales Facebook: facebook.com/theMedicalStrategist Business website: www.TheMedicalStrategist.com Show website: www.MarketingTipsForDoctors.com Email: Barbara@TheMedicalStrategist.com Books: Content Copy
In this episode, Barbara and Danijela discuss: Why use Feng Shui for business success and growth How Danijela discovered the power of Feng Shui How to use Feng Shui to attract clients Key Takeaways: " I love to go out and really teach people what's hidden behind Feng Shui because I feel there is so
In this episode, Barbara discusses: Why do doctors need to blog How can blogging establish professional authority and attract patients Who can help with creating effective blog content and titles Key Takeaways: "Respect your readers' time by writing headlines that promise content you can substantiate." – Dr. Barbara Hales. Connect with Barbara Hales: Twitter: @DrBarbaraHales
In this episode, Barbara discusses: What are Advertorials? What is the process of creating an advertorial? Important Considerations When Creating an Advertorial Key Takeaways: "An advertorial is an ad that's written to look and sound like an editorial. With any typical advertisement, you aim for the ad to jump off the page. But with an
In this episode, Barbara discusses: Why a logo is essential for your business. What makes a great logo? Exploring different ways to use your logo to build your brand. Key Takeaways: "Logos provide brand recognition. Having a strong image helps your business stick out in people's minds and makes you stand out over your competition."
Sponsor for this episode: SoundCybersecurity.com In this episode, Barbara and Len discuss: What are the biggest issues companies face when running a digital marketing campaign How will you establish a marketing budget What is AI, and how does it work? Key Takeaways: “It involves determining all the major factors, including sales and marketing, contributing to
In this episode, Barbara and Jessica discuss: How did Barbara get into medicine and marketing How Dr Hales helps fellow doctors market themselves A cause that she cares about Key Takeaways: “If you have a published book, then that perceives you as being the authority in that field or the services that you provide.” -
In this episode, Barbara discusses: How do you select the right vendor What should be included in your proposal request The importance of having the same values and ethics with your chosen vendor Key Takeaways: “Your ultimate decision should not be based on price. You need to balance the benefits, offers and costs. But
In this episode, Barbara and Stephen discuss: What are the traits Doctors and IT professionals have in common? Where do you begin in having cybersecurity? How do you determine a real or fake email? Key Takeaways: "First, focus on email security, and then move from there. Since email is the gateway for most problems, so
In this episode, Barbara and Steve discuss: How to write, publish and market your book How to be an author, and how to succeed in the process How Thriving Best Seller can help you in creating the best book. Key Takeaways: "There is somebody who needs who you are what you do in the world,
In this episode, Barbara, LeNae and Trip discuss: How integrative medicine can help you reverse your biological age Why you need to trust your own decisions and focus on what you love doing How habits and diets affect your overall quality of life Key Takeaways: "Do those things that you love doing. Just showing up
In this episode, Barbara and Marlene discuss: ● What’s the number one rule of business marketing? ● How might other health practitioners get on TV and in films? ● How experienced do you need to get a highly desirable acting role? Key Takeaways: “If you're nice and respectful to everyone, you're always ready for those
In this episode, Barbara and Maison discuss: How podcast works in the gaming community How to do video production with Maison Collawn What to do when starting a video production or podcast creation Key Takeaways: "Find a passion and make content that you already know." – Maison Collawn. Connect with Maison Collawn: Website: https://mcanimepodcast.com/ Linkedin:
In this episode, Barbara and Jessica discuss: -What factors to keep in check when buying a business -Getting the Most For Selling Your Business—a book written by Jessica Fialkovich -How to determine your business' worth Key Takeaways: " Every Practice Has A Value!" – Jessica Fialkovich. Connect with Jessica Fialkovich: Website: https://www.exitfactor.com/ LinkedIn: https://www.linkedin.com/company/exitfactor/ Instagram:
In this episode, Barbara and John discuss: All about exit strategy in business How to prevent a decline in patients and revenue during an exit strategy How to have a successful exit Key Takeaways: "Once you know their win, then you figure out how to build a plan towards it.” – John Ovrom Connect with
In this episode, Barbara discusses: Why it is important to pinpoint your contact marketing goal before you create your content? How to analyze the effectiveness of your marketing campaigns? How can you strengthen your online visibility and grow your medical practice? Key Takeaways: “The most effective content marketing strategy is to identify problems that your
In this episode, Barbara, Matt and Nick discuss: -Why branding is important for health professionals -What is the importance of using AdWords -What is highly targeted messaging and why is it important Key Takeaways: "Break the rules and push against convention to stand out and succeed!" Connect with Matt Reno & Nicholas Coleman: Website: https://superkickbranding.com/
In this episode, Barbara and Lisa discuss: What are TV programs looking for with their guests? How building relationships in the entertainment industry helps you in the long run How TV production works Key Takeaways: "Don't just let it be all great inspiration, take something you can put into practice and create a result from
In this episode, Barbara and Paul discuss: Why people should own their own place instead of renting How Commercial Financial Solutions help businesses grow and expand their businesses How does Vantage Point Commercial Capital promote its brand, increase its visibility, and stand out against competitors Key Takeaways: "I'm a serial entrepreneur at heart. All of
In this episode, Barbara and Adina discuss: How dance has played a crucial role in Adina's personal path toward self-care. Why it is critical to developing strong self-care practices. What more self-care, sensuality, and openness could mean for your overall well-being. Key Takeaways: " Focusing on you, focusing on yourself is the ticket. It's carving
In this episode, Barbara and Tom discuss: Is podcasting or guesting on a podcast worth it? Tom Schwab’s Interview Valet Traditional Digital Marketing and Its Flaws with Tom Schwab Key Takeaways: “What’s ordinary to you is amazing to others. We all underestimate our experience and overestimate other people’s experience.” – Tom Schwab. Connect with Tom
In this episode, Barbara and Thomas discuss: Why it is more significant to be different than better? What is the combination of humans and AI to create effective and scalable content? What are the lead magnets that work the best? Key Takeaways: “Look at the customer voice of pains and challenges in your industry and
