In this episode, we have Jeff Abraham, CEO of Absorption Pharmaceuticals.

Jeff shares his journey from dreaming about being a businessman to becoming the CEO of his own successful company.

He talks about the importance of understanding his customers, their needs, and their hindrances in order to offer better solutions, in his case, products to enhance personal intimacy.

He emphasizes the value of active listening, communication, ethical behavior, and hard work. Jeff points out his company's growth from a 100K annual turnover to millions, attributing this to his unique approach to product representation, relationship building with the medical community, and focusing on customer feedback.

He illustrates how these principles helped him reposition his product, making the business thrive.

Website: www.promescent.com

Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. 

I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!