Doug Cunnington invites expert SEO and content strategist Yoyao to delve into the subject of creating topical maps.

They discuss the advantages of using a structured, hierarchical approach to content creation over less organized methods, touching on the impact of Google updates and the increased usage of AI in content creation.

The experts also share their insights on internal linking, the use of SEO tools, and strategies to improve user experience. Yoyao reveals his approach to implementing topical maps into existing websites with hundreds of posts and talks about his topical map course and done-for-you service.

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