Pricing can be difficult as it can frighten off ideal clients. But even so, as a business owner, you have to make sure that you are charging enough so that you make a profit. 
You must have an understanding that every service that you are offering needs to be profitable and never misses out on any crucial parts of the calculation. Furthermore, you have to analyze each of your services offered and include the things needed in your pricing, such as any stripe or transaction fees, hourly/weekly/monthly rate, and other significant areas in your business. You can make use of the formulas in different software like Microsoft excel or Google Sheets. 


Annette will talk about how you can set prices as a business owner to have profit and a great stream of clients.


Highlights of this episode:
Importance of profit
How to set your pricing
How do you know if you’re profitable?
Activities that you can do to make sure you are pricing correctly
What should be included in your pricing



Resources:
If you’re struggling to understand the accounting for your business, reach out to Annette at podcast@annetteandco.co.uk and join our Facebook group https://www.facebook.com/groups/915326342418247 (https://www.facebook.com/groups/915326342418247)


Connect to Annette Ferguson:
Facebook - https://www.facebook.com/UKAnnetteFerguson/ (https://www.facebook.com/UKAnnetteFerguson/)
Instagram - https://www.instagram.com/annetteandco_/ (https://www.instagram.com/annetteandco_/)
YouTube - https://www.youtube.com/channel/UCkohh_X-4R5mKfEW9rBQ1qA (https://www.youtube.com/channel/UCkohh_X-4R5mKfEW9rBQ1qA)
Listen to the Podcast - Financial and Lifestyle Freedom for UK Business Owners -
https://podcasts.apple.com/gb/podcast/financial-and-lifestyle-freedom-for-uk-business-owners/id1473582522 (https://podcasts.apple.com/gb/podcast/financial-and-lifestyle-freedom-for-uk-business-owners/id1473582522)