From Wine Enthusiast to Whiskey Maestro
Joshua Thinnes, Subtle Spirits

– The Sharkpreneur podcast with Seth Greene Episode 1008 Joshua Thinnes
A musician at heart, Joshua Thinnes founded Subtle Spirits as a way to get back in touch with his desire to create. He spent 11 years as a buyer at a well-known wine and spirits store in San Francisco. He fell in love with wine first, and as a buyer, had the privilege of tasting thousands of wines from top producers around the world. He began traveling frequently to Kentucky to select single casks of bourbon and rye for the stores, and that is where his obsession for spirits really took off. After a three-week pilgrimage to Scotland, he was officially hooked. His passion for immersing himself fully in the experience has led him to wineries and distilleries all over the world.

Always a futurist, in 2021 Joshua was the first to combine spirits and art in a brand-new way by creating the first NFT backed limited-edition whiskey on the Ethereum blockchain.

Listen to this informative Sharkpreneur episode with Joshua Thinnes about transitioning from a wine enthusiast to whiskey maestro.
Here are some of the beneficial topics covered on this week’s show:
- How entrepreneurs should meet their opportunities instead of relying solely on luck.
- Why entrepreneurs should be creative and step outside traditional boundaries to find success.
- How it’s important to find unique and amplified flavor profiles when selecting casks of bourbon and rye.
- Why storytelling that combines art, music, and flavor experiences creates a unique brand identity for Subtle Spirits.
- How each release of Subtle Spirits features original commissioned artwork that reflects the brand’s identity and story.

Connect with Joshua:
Guest Contact Info
Instagram
@subtlespirits
Facebook
facebook.com/subtlespirits

Links Mentioned:
subtlespirits.com
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