Knowing Your Audience: The Key to Effective E-Commerce Marketing
Andrew Maffettone, Blue Tuskr
– The Sharkpreneur podcast with Seth Greene Episode 1020 Andrew Maffettone
Andrew Maffettone has over 15 years of experience in the e-commerce marketing industry. He has led several 8-figure brands as the sole marketer and exited multiple different marketing agencies. He is now the Founder & CEO of BlueTuskr, a full-service marketing company for e-commerce sellers, the host of The E-Comm Show podcast, and the co-author of the Click & Conversion newsletter.

Listen to this informative Sharkpreneur episode with Andrew Maffettone about the key to effective e-commerce marketing.
Here are some of the beneficial topics covered on this week’s show:
- How it’s important to understand your target audience and how they use different platforms to craft effective marketing strategies.
- Why knowing your customer’s feelings and behaviors when they engage with your brand is crucial for successful marketing.
- How you should master one marketing platform or strategy before diversifying into others.
- Why content marketing, including blogs, videos, webinars, and podcasts, can play a significant role when attracting new clients.
- How providing value and helping others is vital even if it doesn’t directly lead to new business.

Connect with Andrew:
Guest Contact Info
Twitter
@bluetuskr
Instagram
@bluetuskr
Facebook
facebook.com/BlueTuskr
LinkedIn
linkedin.com/companybluetuskr

Links Mentioned:
bluetuskr.com

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