Hunter Lovins is an environmentalist and author, the co-founder of Rocky Mountain Institute, president of Natural Capitalism Solutions, and managing partner of NOW Partners. For decades, she has worked with communities and companies to encourage them to implement regenerative solutions that are not only sustainable but profitable. She is the author of many books, including Factor 4: Doubling Wealth - Halving Resource Use and Least Cost Energy, Natural Capitalism: Creating the Next Industrial Revolution, and A Finer Future: Creating an Economy in Service to Life.

Show host Neal and Hunter discuss her family upbringing, which brought her into close and casual contact with legendary activists such as Martin Luther King Jr. and Cesar Chavez. They talked about her career journey, including her time in law school and extensive studies of economics, which set the stage for her influential ideas about the pitfalls of capitalism. They also discussed how citizens and government can shape our economic system into one that is better for people and the planet, today and into the future. For more information about Hunter’s work, visit the websites for NOW Partners and Natural Capitalism Solutions.