In this thought-provoking interview, we delve into why Russell Brunson's perspective on sales funnels might not be as foolproof as it seems. We dissect key points and offer alternative insights to challenge the conventional wisdom surrounding sales funnels.
With Special Guest Georgiana Laudi From Forget The Funnel Agency And The Best Selling Book "Forget The Funnel." https://forgetthefunnel.com/
#1 - Georgiana, what are the most significant misunderstandings companies make connected funnels and their growth strategies?
#2—Can you give a couple of tips on how web design freelancers and agencies can help their clients improve their websites and get better results for clients?
#3 - My most significant criticism of your book is linked to what Steve Jobs is quoted as saying.
“Some people say, "Give the customers what they want." But that's not my approach. Our job is to figure out what they will want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!'" People don't know what they want until you show it to them. That's why I never rely on market research. Our task is to read things not yet on the page.”
How would you respond to this criticism?
#4 - I wonder if you can give us one or two of the most suppressing responses that you have received connected to the launch of the book that you didn't expect?
#5 - How will AI change funnel-building in the next 18 months?
#6—If you had your time machine (H. G. Wells) and could travel back to the beginning of your career and business journey, what key piece of advice would you give yourself?
Georgiana Laudi and her book "Forget The Funnel" - https://www.amazon.com/Forget-Funnel-Customer-Led-Predictable-Recurring/dp/B0C3FNS8JG
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-----------------------------------Hosts of The Show -----------------------------------
Hosts of The Show
Jonathan Denwood & Kurt von Ahnen of MananaNoMas
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