Beyond the Image Podcast

James Patrick: Photographer, Marketer, Storyteller

About

Develop beyond the image in your career and in your life! Hosted by photographer, best selling author and entrepreneur coach James Patrick, this weekly podcast is made for entrepreneurs who are looking to level up their careers. This show will give you the tools, resources, insights and information you need to be unapologetically successful. Listen in and learn how you too can develop beyond the image! Check out more details at JamesPatrick.com and on Instagram @JPatrickPhoto

Available on

Community

578 episodes

BTI # 578: Dealing with Excuses

Dealing with Excuses Hosted by: James Patrick People making excuses about why they don’t want to buy our products and services sucks. But, maybe we’re not actually hearing and understanding why these excuses are happening.    Let’s talk about dealing with excuses in today’s episode.  “What does that say about your confidence in your product or service?” IN THIS EPISODE __ __ Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

11m
Mar 27, 2024
BTI # 577: What to Charge and How to Set Your Rates

What to Charge and How to Set Your Rates Hosted by: James Patrick My most profitable years in business were not the years that I made the most money.   In this podcast, let’s talk about how to successfully budget in your business and determine what you need to be charging so you can increase your profitability.  “Not every hour you’re working in the week, you’re actually making money.” IN THIS EPISODE __ __ Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

16m
Mar 20, 2024
BTI # 576: Really Bad Pitch

Really Bad Pitch  Hosted by: James Patrick I for a really, really bad pitch recently. So, let’s dive into why this pitch was so offensively bad and how to avoid pitches this bad when you’re trying to warn media features.  “When we’re getting pitches, we have to really quickly decide if this person is right for our audiences.” IN THIS EPISODE __ __ Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

11m
Mar 15, 2024
BTI #575: Photo Scam to Watch Out For

Photo Scam to Watch Out For Hosted by: James Patrick There’s now a new scam out there to watch out for and photographers are the ones being targeted. Let’s talk about it in this episode. “Scammers are often provided scripts and manuals to help them increase the attraction you have to them and decrease any resistance or barriers you might have,” IN THIS EPISODE __ __ Get Published: https://getpublishedlive.com/ Apply to IconRefined Magazine: https://iconrefined.com/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

8m
Mar 06, 2024
BTI # 574: Be the Perfect Podcast Guest with Ella Lucas-Averett

Be the Perfect Podcast Guest with Ella Lucas-Averett Hosted by: James Patrick There are few things more frustrating and more annoying than when you bring a guest onto your show and you’re excited to dive into a conversation with them, but that guest falls completely flat.    In today’s episode, we’re going to be chatting about how you can show up and shine as a guest on a show so that the hosts want you back and can’t wait to share it with their audience.  “In order to stand out, in order to cut through the noise, you need to be excellent.” IN THIS EPISODE __ __ Last week of pre-sale for Get Published Live! All details & tickets here: https://getpublishedlive.com/ Connect with Ella  A Better Podcast Handout HERE Instagram: @onairwithella   Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

48m
Feb 28, 2024
BTI # 573: Getting Rejected to Speak on Stage

Getting Rejected to Speak on Stage Hosted by: James Patrick I just got rejected and that sucks. In this episode, I’m talking about how to navigate and deal with it.  “It’s equally as important to talk about the things that I, as a host but also a coach, am going through that has not worked.” IN THIS EPISODE __ __ Last week of pre-sale for Get Published Live! All details & tickets here: https://getpublishedlive.com/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

11m
Feb 27, 2024
BTI # 572: Avoid Being Taken Advantage of in Business

Avoid Being Taken Advantage of in Business  Hosted by: James Patrick Do you ever get the sense that someone is trying to take advantage of your business?   In this episode, we’re going to talk about how to spot it and how to respond to it.  “You are not required to deal with someone’s emotional immaturity.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

11m
Feb 23, 2024
BTI # 571: The Software Every Entrepreneur Needs

The Software Every Entrepreneur Needs Hosted by: James Patrick I’m in a lot of Facebook groups for my industry and I see a very similar question pop up a lot.  “What is the best software for…?” “What is the thing you use for…?”  Regardless of what the question was, I have an answer for you in today’s episode.    “The best one to use is the one you’re using right now.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

8m
Feb 13, 2024
BTI # 570: Get Your Brand to Stand Out with Chris Do

Get Your Brand to Stand Out with Chris Do Hosted by: James Patrick On the podcast today is Chris Do. He’s a branding coach and branding strategist and the recent cover of our issue of Icon Refined Magazine.  “You’re either selling or being sold to.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Connect with Chris  Website: thefutur.com Instagram: @thechrisdo Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

43m
Feb 08, 2024
BTI # 569: Jerks Who Undercut Rates

Jerks Who Undercut Rates Hosted by: James Patrick A photographer tried to poach my clients by telling them he would charge them less.    In this episode, I’m sharing why it didn’t and won’t work out for him.  “Competing exclusively on price will eventually put you out of business.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto   Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

3m
Feb 06, 2024
BTI # 568: Cyber Security Tips Entrepreneurs Need to Know with Heather Monthie

Cyber Security Tips Entrepreneurs Need to Know with Heather Monthie Hosted by: James Patrick I got an email yesterday about what is being dubbed as the mother of all data breeches which has impacted billions of individuals. I get emails like this every other month or so. It easy to look at these big companies and think it’s too far away to actually impact me. But, what if it was within your own company, email or social media account?   In this episode, we’re talking about what you as an entrepreneur need to do to protect yourself and your data. My guest today is a dear friend and Cyber Security consultant, Heather Monthie.  “Companies that don’t have a dedicated IT team are large targets for cyber attacks.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254  Connect with Heather  Cybersecurity for Small Businesses: https://www.fcc.gov/communications-business-opportunities/cybersecurity-small-businesses  Linkedin: https://www.linkedin.com/in/heathermonthie/ Twitter: https://twitter.com/drmonthie  Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

34m
Jan 31, 2024
BTI #567: When Everyone Does What You Do

When Everyone Does What You Do Hosted by: James Patrick “But everyone is a photographer now.” That was told to me by a photographer as a reason why their business was struggling. Let’s talk about why this isn’t a valid reason.      “Ifl that is what you believe, then it’s going to be true.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

6m
Jan 30, 2024
BTI # 566: Dealing with POS Critics

Dealing with POS Critics  Hosted by: James Patrick Early in your career, there are few things that will derail you faster than when you go to share your work online and someone jumps into the comment section to give you unsolicited critiques.   Today, let’s talk about how to navigate this and deal with these people.  “No one has the right to get between someone and something that they are passionate to pursue.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

9m
Jan 23, 2024
BTI # 565: Avoiding New Year Burnout with Dr. Meredith Butulis

Avoiding New Year Burnout with Dr. Meredith Butulis Hosted by: James Patrick Today, I’m exhausted and already on my third cup of espresso and it’s barely noon. Part of this is because it’s the start of the year and I have this massive sense of overwhelm of trying to get so many things done in this perceived finite amount of time so that I feel like I’ve gained momentum and I’m starting the year ahead.    Well, this can lead to some burnout. So, that’s what we’re going to dive into in today's show; how to avoid burnout. My guess today is Dr. Meredith Butulia.  “Don’t wait to start running until your feet hit the ground.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Connect with Dr. Meredith  Instagram: @doc.mnb https://www.instagram.com/doc.mnb?igsh=MzY1NDJmNzMyNQ== Book: Your Wellness Makeover  https://a.co/d/ctUOTvz Get a FREE chapter of her brand new book by DMing Meredith on Instagram and letting her know you listened to this podcast!  Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

51m
Jan 17, 2024
BTI # 564: How NOT to Blow Your Podcast Interviews

How NOT to Blow Your Podcast Interviews  Hosted by: James Patrick Congratulations! You just booked an interview on a podcast. So today, we’re diving into how not to blow this opportunity.  “Podcasts are a phenomenal way not only to amplify your authority but to generate leads for your business.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254  Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

7m
Jan 16, 2024
BTI # 563: Finding Your Summit with Jenn Drummond

Finding Your Summit with Jenn Drummond Hosted by: James Patrick Now that we’re into a New Year and I’m sure you’ve set some aggressive goals for yourself and hopefully a plan to achieve those goals, I wanted to bring on a special guest.     My guest today is Jenn Drummond. She just dropped her brand new book called, “Break Proof: 7 Strategies to Build Resilience and Achieve Your Life Goals.” She wrote this book at the end of achieving a World Record.  “If you’re not having fun and enjoying this journey, you’re missing the point.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Connect with Jenn  Book: Amazon https://a.co/d/3eJb75c Website: www.jenndrummond.com Instagram: @thejendrummond Text EVEREST to 33-777 you’ll receive the Milky Way video!  Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

42m
Jan 11, 2024
BTI # 562: Clients Not Paying? How to Respond

Clients Not Paying? How to Respond Hosted by: James Patrick Are your clients not paying your bills on time? That can be super frustrating. So, in this episode, we’re diving into how to get your clients to start paying up and how to prevent these situations from happening again in the future.  “Always have terms and conditions.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254  Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM https://www.jamespatrick.com/ OR

11m
Jan 10, 2024
BTI # 561: How to Get Published in ICON with Chelsea Clarke - LIVE

How to Get Published in ICON with Chelsea Clarke - LIVE Hosted by: James Patrick In this episode, we’re explaining why our team created ICON Refined Magazine and how to contribute to future issues of the magazine or be featured in future issues of the magazine.   The editor of ICON Refined magazine, Chelsea Clarke, is on the show today to answer all your questions, “Entrepreneurs are a unique breed.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254  Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

1h 3m
Jan 04, 2024
BTI # 560: Well… That Didn’t Work! My Best Failures of 2023

Well… That Didn’t Work! My Best Failures of 2023 Hosted by: James Patrick Happy New Year!    I have a little bit of a bone to pick with the annual recaps, the top nines, and all the posts reflecting on the past year and only shedding light on the things that were positive or reframing things so they look more positive to our audience members.   Let’s talk about this today! “Our focus is to foster and empower those around us.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

11m
Jan 03, 2024
BTI # 559: How to Set Your 2024 Business Goals

How to Set Your 2024 Business Goals Hosted by: James Patrick This is the 3rd year hosting the annual business strategy session. The goal of this session is to help give clarity when it comes to setting your goals for the New Year.   “We don’t check back in on the goals we’re setting for ourselves.” IN THIS EPISODE __ __ Subscribe to James YouTube: https://youtube.com/@jpphotoaz   Grab you legacy planner here: https://jamespatrick.com/legacy/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

49m
Dec 22, 2023
BTI# 558: Why Your Sales Suck

Why Your Sales Suck Hosted by: James Patrick In this episode, James is talking about the biggest reason why business owners aren’t selling.  “You cannot make a sale you did not ask for.” IN THIS EPISODE __ __   Grab you legacy planner here: https://jamespatrick.com/legacy/ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

9m
Dec 19, 2023
BTI# 557: How to Hack Productivity

How to Hack Productivity Hosted by: James Patrick   In today's episode, we have a huge announcement for you.    James is also going to talk about goal setting, what he used to struggle with while setting goals, and how to get productive throughout the year.  “We are wired to procrastinate on things.” IN THIS EPISODE __ __ Grab the legacy planner HERE: https://jamespatrick.com/legacy/ Grab the brand new issue of Icon Refined at: https://iconrefined.com Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

20m
Dec 14, 2023
BTI # 556: Funny Thing About Regret is…

Funny Thing About Regret is… Hosted by: James Patrick   After reading a book about regret by Daniel Pink, I started to think about the biggest regrets I’ve had in 20 years of entrepreneurship. In this episode, I’m sharing those with you and what they all have in common.    “I am fair more likely to regret the things that I did not do, then the things that I took a shot at.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

7m
Nov 28, 2023
BTI # 555: Saving Yourself From Burnout

Saving Yourself From Burnout  Hosted by: James Patrick   Do you ever feel like you just don’t want to work? This tends to come up a lot more around the holiday season and the past few years haven’t helped. Let’s dive into this today. “Your energy is a finite resource.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

8m
Nov 21, 2023
BTI # 554: I’d Much Rather Be Doing This

I’d Much Rather Be Doing This Hosted by: James Patrick   I’ve been thinking a lot about an event I was asked to attend last week at a local college in Arizona. I was asked to review the portfolios of students getting ready to graduate. Let’s talk about what I found and didn’t find in these portfolios.  “If you’re waiting for permission to start doing something, it’s not going to come.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

13m
Nov 14, 2023
BTI # 553: Redefining Your Vision with Nickolas Duarte

Redefining Your Vision with Nickolas Duarte Hosted by: James Patrick   We had some messages from some of our listeners that wanted us to pull back the curtain and reveal behind the scenes on productions, how they’re put  together, and the steps that go into building out the team that helps create a lot of the work that you see out in the marketplace.    So, today on the show, my guest is Nickolas Duarte. He was one of the first guests when we first launched this show.    “Do I want to do this right now?” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Connect with Nickolas  Websites: www.nickolasduarte.com or www.crownchimp.com http://www.crownchimp.com Instagram: @mrnickduarte Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

50m
Nov 08, 2023
BTI # 552: Book More Clients with Jane Goodrich

Book More Clients with Jane Goodrich Hosted by: James Patrick   In today’s episode, we are talking about business development and how to build rapport and trust that encourages our prospective leads to become clients.   My guest today is fellow photographer, Jane Goodrich. She’s the founder of Picsello. “People buy from people.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Connect with Jane  Website: janegoodrich.com or picsello.com Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

54m
Nov 02, 2023
BTI # 551: Nightmare at the Studio

Nightmare at the Studio Hosted by: James Patrick   There’s times when I’m in situations that are a lot scarier than they need to be. Today, I am sharing some of the most terrifying photoshoot experiences I’ve ever had. Happy Halloween! “This could end up with something interesting or this could end up with me dead.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

16m
Oct 31, 2023
BTI # 550: Lead Magnets That Convert

Lead Magnets That Convert Hosted by: James Patrick   Today, we’re diving into the strategy behind creating lead magnets and how to nurture the prospects you draw in so they become clients.    “The goal of a lead magnet is to draw in leads into your brand, into your business.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

32m
Oct 27, 2023
BTI # 549: Will Someone Publish My Book? Part 1

Will Someone Publish My Book? Part 1 Hosted by: James Patrick   Today, we’re diving into the first episode of a series of my own personal journey of having a book published through a traditional publisher. This series will entail all of the lessons, roadblocks, detours, obstacles, and great things that could come as well. There’s no guarantee of how this series will end, but I will stay transparent with you along the way.  “Rejection is part of the creative process.” IN THIS EPISODE __ __ Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  FOR MORE, VISIT JAMESPATRICK.COM

22m
Oct 25, 2023