Join Up Dots

David Ralph of Join Up Dots


Are you an entrepreneur who needs the right mindset, motivation and confidence. Hell we all need confidence as its the key to everything in life, and very few entrepreneurs, solopreneurs or just people who are rocking and rolling have this naturally, even though it may seem like a god given gift. Whether you want an amazing online income, entrepreneur success, more money than you could dream off, freedom, love, sex, or even a huge promotion at work confidence will make it happen. And we will show you how to get it - BIGTIME! Having the confidence to go after it, and the mindset to make it happen is demonstrated in every episode of the Steve Jobs inspired Join Up Dots through the startup stories, struggles, honest conversations and training and coaching. Ready to rock your life?

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1628 episodes

Follow Your Passion

Follow Your Passion Jim Hughes is today’s guest on the Steve Jobs inspired Join Up Dots podcast interview. He is the founder of Become Untamed, a coaching, deep immersion and adventure events programme, and the place where he helps you find yourself often using the wilderness as the way forward. He has been on a hell of a journey of personal discovery over the last few years, but now seems to have found the point when it’s hard to drag the smile off his face. But let’s go back a few years and the smile was lost, or at least mislaid. As he says “I burned myself out treading someone else’s path. I changed myself to fit into my environment, I questioned – and then quietened – my instincts, and I lost confidence in my abilities. I stressed myself out questioning everything. ​I’d always pushed through challenges so this lack of clarity was crippling.

Aug 12
Core Values Makes Decision Making Easy

Core Values Makes Decision Making Easy Life cores are so important if you want a life that’s more than just getting by. You want to experience joy and growth on a regular basis. You want to be happier, have better relationships with the people you love, and live your best possible life. But how do you get there? It takes time, patience, and persistence—but it can be done! This is where Life Cores comes in: Essential Core Values for Living the Life You Want as by planning what you want your life to be like then you can make decisions as to how to make them occur. Let’s be honest that most core values aren’t going to happen over night but they can be done.

Aug 10
Accepting Where You Are Then Starting Again

Accepting Where You Are Acceptance of life and its ups and downs is hard. It’s normal to want things in life. We all want to be successful, happy, and healthy. But what if we could learn how to accept ourselves and others? What if we could learn how to accept situations that don’t go our way? It might sound like an impossible feat at first glance, but the truth is that accepting life as it comes is one of the most important aspects of being happy. If you can master this skill, you will discover a freedom unlike any other—and it starts with learning how to accept yourself. The Power Of Acceptance Acceptance is a process. It’s not something you can just snap your fingers and do. For example, if you’ve been trying to quit smoking cigarettes for years, it’s not going to happen overnight. You have to take one day at a time until you reach your goal. Acceptance is also a choice! In other words, when someone says they feel like they have no choice but to accept something or someone in their life that they don’t like (whether it’s their physical appearance or having an annoying neighbour), what they’re really saying is that they don’t want anything different than what already exists right. It doesn’t mean that we should just put up with stuff at all, but we can accept things and look for a better way of seeing them – putting a positive spin on an otherwise difficult situation. This helps us live our lives free from worry or stress so we can focus more on enjoying ourselves instead of stressing out over things beyond our control such as traffic jams caused by construction sites everywhere!”

Aug 08
Taking Control One Dot At A Time

Taking Control One Dot At A Time In todays episode of Join Up Dots we look at the power of the small changes in ones life. The moments when you take responsibility for the results you want to get and move forward effortlessly. This episode was inspired by a remarkable guy called Robert from Berlin who is inspiring us at the show to challenge the world to do the hard things and take control one dot at a time.

Aug 05
Self Sabotaging

Are you a Self Sabotager? Of course you are going to say “No, why the hell would I want to do something that makes my situation worse” Well you would be surprised how many people unintentionally or sometimes intentionally do things to do just that. Breaking something in such a way that there is no way back from it, in effect freeing themselves from the issue. Self-sabotage is the act of subconsciously or intentionally getting in your own way. It’s not just a bad habit. It’s not just laziness or procrastination. Being a self-sabotager is something much deeper, and it often stems from a lack of self-knowledge and awareness. Or most commonly its when you want to get away from a situation and are unable to articulate this feeling. As you will hear on the podcast I have done this myself to spectacular effect and looking back on it could see exactly why I did it even though i was powerless to stop.

Aug 02
Work Towards Interest Not Money

Work Towards Interest Not Money Alon Braun is today’s guest on the Steve Jobs inspired Join Up Dots podcast interview. He has been described a modern-day renaissance man and its not hard to see why when you look at joining up some of his dots. Early in life, he was an elite member of Israel’s cyber special forces unit while simultaneously the founder of a startup funded by Apple Israel. He then went on to become a marine biologist with a Master’s in Oceanography and published research on the cell biology of coral, with his research appearing in Al Gore’s documentary “An Inconvenient Truth”. Alon then took a 3-year certification as a Feldenkreis body movement teacher, while working as an online marketing guru and business accelerator strategist, helping identify growth strategies using technology and data. Alon’s latest creation is his new book, The Entrepreneur Journey, which is now available via Amazon is focused on helping entrepreneurs focus on the eight fundamental factors that drive business growth So how do you go from the special forces to a body movement coach? And with so many different interests, and passions how does he make the decision to drive his career in the right direction? Well lets find out as we bring onto the show to start joining up dots with the one and only Alon Braun

Aug 01
Work Towards Interest Not Money

Work Towards Interest Not Money Alon Braun is today’s guest on the Steve Jobs inspired Join Up Dots podcast interview. He has been described a modern-day renaissance man and its not hard to see why when you look at joining up some of his dots. Early in life, he was an elite member of Israel’s cyber special forces unit while simultaneously the founder of a startup funded by Apple Israel. He then went on to become a marine biologist with a Master’s in Oceanography and published research on the cell biology of coral, with his research appearing in Al Gore’s documentary “An Inconvenient Truth”. Alon then took a 3-year certification as a Feldenkreis body movement teacher, while working as an online marketing guru and business accelerator strategist, helping identify growth strategies using technology and data. Alon’s latest creation is his new book, The Entrepreneur Journey, which is now available via Amazon is focused on helping entrepreneurs focus on the eight fundamental factors that drive business growth So how do you go from the special forces to a body movement coach? And with so many different interests, and passions how does he make the decision to drive his career in the right direction? Well lets find out as we bring onto the show to start joining up dots with the one and only Alon Braun

Aug 01
Business Questions

So Ready To Start Your Own Business? It’s amazing how many people simply decide to start a business without even a second thought as to the reasons they are doing it. Its ok, to say you want to be in control of your time and future, but lets be honest at the beginning you will lose all of that bigtime. You will work longer hours than you have ever done, as your business slowly grows.  You will lose control of your health, finances, friends….its quite a long list to say the least. So lets put you on a better footing and get you to sit back and really make the right decision as to starting your own business.

Jul 27

Marriage And Couples Counseling Advice Alexandra Stockwell is today’s guest entrepreneur joining us on the Steve Jobs inspired Join Up Dots business coaching podcast. She is an Intimate Marriage Expert, which came about as after twelve years of treating families’ medical needs, she then studied the art and science of emotional intimacy and sensual connection in order to show couples how to heal their relationships as well. Now, for over two decades, she has been guiding men and women to bring pleasure and purpose back into all aspects of life— from the daily grind of running a household to creating ecstatic experiences in the bedroom! She embarked on this journey not only for my patients but for myself and my own relationship. As he says “I wanted more for my life and my marriage than logistics, and discussions about childcare. I wanted to look forward to connecting with my husband after we were both done with our day.

Jul 22
Forget What Everyone Else Is Telling Us

Forget What Everyone Else Is Telling Us It's time to stop listening to advice. We've all heard it: "You should do this." Or, "You shouldn't do that." But what if we did the opposite? What if we stopped following other people's advice and instead made our own decisions about how to live our lives? When you think about it, the concept of listening to other people's advice is pretty weird. Why would anyone want to take advice from someone else? We all know what works for us and what doesn't, so why not just go with what works? The truth is, taking advice from others can be dangerous, because it robs us of our ability to make informed decisions. Instead of basing your decisions on what you think will work best for you, you're basing them on what someone else thinks will work best for them. Sure, they may have some good ideas—but they also might not. And even worse, they could be totally wrong! That's why it's important to take full ownership over your life and create the life YOU want instead of letting other people tell you how things should be done.

Jul 20

MOTIVATION TO SUCCESS It’s not easy to move from motivation to success – making something happen purely by the strength of your will I’ve had the privilege of working with thousands of people over the last decade as a coach, mentor, and speaker. I’ve seen some great success stories come from my clients and audiences alike. And I’ve also seen so many people who just aren’t where they want to be in life. They’re stuck in neutral or even going backward because they don’t know how to get unstuck. But there are strategies that can help you build unstoppable success into your life at any age or stage of your career! Pick and choose which ones you feel will work for you from the list below, but they are all proven to take you from motivation to success.

Jul 15
Should Business Be A Competition ?

Should Business Be A Competition Hugely Popular, top rated entrepreneur business podcast the Join Up Dots show inspired by Steve Jobs, is full of amazing, inspiring online and off success stories and career content. A motivation packed show created for the entrepreneurs, wanting to become the best and grab business success, adventure, money, freedom and dreams too. In fact anyone with mindfulness searching for financial freedom, but unsure of the career path to take will love this show, as David Ralph delivers entrepreneurial business advice direct to your eardrums on every episode. Each guest enters into a free flowing conversation filled with humor, motivation, inspiration and powerful stories of success as they look back over their life, and in the words of the master entrepreneur Steve Jobs...join the dots that has led them to their own area of business or lifestyle success.

Jul 13
How Do I Stop Lack Of Motivation?

How Do I Stop Lack Of Motivation? Motivation is a funny thing. You might feel like you have no motivation, but then do something that inspires you and suddenly, your motivation returns. Or maybe your lack of motivation stems from life circumstances (like being sick or depressed), in which case there are certain strategies that can help keep you on track until the situation improves. Whatever your reason for feeling unmotivated lately, here are some steps we've found useful in getting ourselves motivated when those feelings happen to strike:

Jul 08
Using Affirmations In Our Life

Using Affirmations In Our Life Have you ever thought about how many times a day you say something like "I'm so tired" or "I can't do this anymore"? If you're like us, it's probably a lot. But did you know that those kinds of thoughts can actually hold you back from reaching your full potential? That's because when we think negative things about ourselves, it creates a self-fulfilling prophecy. We tend to attract the same kind of situations into our lives and make it difficult for ourselves to improve in any way. Affirmations are a great way to build success in your life. According to Napoleon Hill, author of Think and Grow Rich, "you must know what you want and have the burning desire to possess it." If you have the desire, but don't know what you want, then your affirmation will be vague, and therefore ineffective. The first step is identifying the goal. This is where affirmations come in. An affirmation is a statement that you repeat over and over again until it starts to become true for you. For example: "I am so grateful for my new job." Say this statement every day as soon as you wake up until it becomes true for you. You will see results quickly because there is power in repetition. When we repeat an idea over and over again, we start believing that idea is true, even if at first it wasn't true or it didn't feel true at all when we said it aloud for the first time! Affirmations can also help us focus on our goals by helping us visualize what we want rather than just thinking about them all day long without any direction or action taken towards achieving them."

Jul 06
#1 Direct Response Social Media Marketer in the World

#1 Direct Response Social Media Marketer in the World Kim Walsh Phillips is the founder of Powerful Professionals, a business coaching and education company. She went from 32 clients to over 11,000 in less than a year and was recently named #475 in the Inc 5000 and is an MBA-free self-made millionaire. Named “a must to read by those in business” by Forbes Magazine, she is the bestselling author of multiple books including “The Ultimate Guide to Instagram for Business” and “The No B.S. Guide To Direct Response Social Media Marketing.” She’s the behind-the-scenes secret weapon of some of the biggest names in business including Kevin O’Leary from Shark Tank, Dan Kennedy, Profit First Author Mike Michalowicz, Harley-Davidson, Hilton Hotels and High Point University and has spoken on stages beside some of the world’s leading thought leaders including Tony Robbins, Grant Cardone, Barbara Corcoran and Gary Vaynerchuk. And now she is on a mission to build powerful professionals around the world, all thriving in their chosen business field. So what comes first in mastering social media, understanding what your customer really wants to see and hear, or listening to how your content engages? And where did the penny drop with her and she realised “Oohhh this is what makes social really do its stuff and bring the ROI” Well lets find out as we bring onto the show to start joining up dots with the one and only Kim Walsh Phillips

Jul 04
He Died Twice On Everest And Gained Success

He Died Twice On Everest And Gained Success Feeling like giving up is not an uncommon emotion as we are striving to better ourselves and make something of our lives. We all have days when we feel like giving up. I have good news for you: You are not alone. In fact, there are many times in my life when I wanted to throw in the towel, but then something happened that made me realize that I could and should keep going. Sometimes, it’s just a small thing that makes you realize how much potential still exists within you. It might be reading an inspiring story from someone who, laid down, and then brushed themselves off and started taking more steps forward. So let’s start with telling you, that if you want the great life, the success, the infinity swimming pool then you have to push past the times when you are feeling like giving up, or you are just going to get what other people get. It’s this ability to keep moving forward and never giving up that is the key to everything….everything!

Jul 01

Do You Know What Truly Motives You? Motivation is a huge part of life. It keeps us going, it pushes us to keep trying even when we feel like we can't go on anymore, and it's what makes us excited about things in the first place. Motivation is one of those things that can be found in so many different places and situations, but it's up to us choose how much motivation we want to take from each source. In fact, there are even apps designed to help people find motivation! If you're looking for some new ways to get motivated this month (or year), read on for some great ideas: Motivation is a skill You may have heard the term “motivation” thrown around quite a bit, but do you really know what it means? Motivation is a skill that can be developed and practiced. It's not an innate trait or something only some people have. It's easy to get discouraged and think that some people are just born more motivated than others, but in reality many of us simply need to work on our motivation skills. Motivation is something that you can learn like any other skill. Just like learning how to play guitar or speak Spanish fluently, practicing your motivation skills will improve them over time! Therefore, anyone with enough patience and determination can develop their own set of effective methods for achieving success in life.*

Jun 29
Chasing The Joy To Business Success

Chasing The Joy To Business Success Melissa Bauknight is todays guest joining us on the Join Up Dots podcast. She is a multi-passionate entrepreneur, adventurer, mother, wife, and a Business and Life Coach. As a collegiate athlete, she graduated magna cum laude with a BA in Finance and has since earned an applicable Ph.D. in Life. She garnered over 15 years of sales and business development experience in the corporate world working across 6 states and consistently performing in the top 10% of her peers. Having checked many boxes on her life goals list – traveling the world, achieving corporate success, marrying a loving husband, and starting a family, she still felt anxious and incomplete. She knew there were untapped parts of her soul longing to be unleashed. Melissa chose to boldly follow that inner knowledge leaving her corporate career and went on to be in the top 1% of a social impact direct sales company, build a coaching business at The Ripple Connection, and coach over 1,000 women in sales, mindset, and life alignment.

Jun 27
How To Be Positive Thinking

Introducing How To Be Positive Thinking We’ve all heard about positive thinking, and we always think of it as a great way to live. For most of us, it’s easier said than done. Why? Because when things are tough—when bills are due, you’re short on rent, or your relationship isn’t working—it can be difficult to keep up with the optimism. But I’m here to tell you that it is possible. Let me explain how I learned to be more positive in my life, even when things got hard. Your Not Alone Even Though You Think You Are One of the most important things to remember is that you are not alone. The world can sometimes seem like a cold and dark place, but there are people all around you who have gone through similar situations as you and have come out stronger on the other side. Just because your situation is different does not mean it’s worse or better than someone else’s. The best part about other people going through hard times is that they tend to be very helpful in finding solutions! Asking for support from friends and family can go a long way towards helping you deal with difficult situations in your life You Can't Control Everything Even If You Try It’s important to remember that you can’t control everything. You can’t control other people, the weather, your past, or the future. You also can’t control your emotions or your health and financial situation. In fact, there are only a few things that we can control in life: Our reactions to situations (i.e., being able to take things in stride) How we think about situations (i.e., having an optimistic mindset) The actions we take (i.e., doing something rather than nothing at all) Dont Be Scared Of What You Dont Know You can’t know everything. In fact, you don’t even know what you don’t know. And even if you did, it wouldn’t matter because your understanding of reality is just a construct of your brain—a fragile, limited thing that has been constructed by the same system that keeps trying to convince us we’re all doomed to die alone in this universe with no purpose or meaning. But don’t get me wrong: I’m not saying we shouldn’t try to be better at understanding ourselves and our world! It’s important to try new things and work toward self-improvement because it will help us feel confident when facing challenges and make us more likely to succeed at whatever goals we set for ourselves (even if those goals are just learning how not to be afraid).

Jun 22
Sylvester Stallone Success Story

Sylvester Stallone Success Story Sylvester Stallone’s story is one that has inspired many. From the depths of the Hollywood blacklist to his status as a household name, the actor and writer is a true success story. His Rocky movies and Rambo series are some of the most famous films in history and he went on to become a celebrated director, businessman, philanthropist and author. Today, in his late 70’s, Sylvester Stallone remains one of the world’s best-known actors but his route to success was anything but easy. A Long Way From Hollywood Sylvester Stallone was born in New York City on July 6, 1946, to Jacqueline Labofish and Frank Stallone Sr. His family background is Italian-American and he has two older sisters named Toni and Julie Ann. His mother left her husband when Sly was only three years old, so he moved with his siblings to live with their father’s parents in Washington Heights in northern Manhattan. His story started building dots was an amateur boxer, who won numerous Golden Gloves competitions which was one of the dots that gave him insight into a world that would be his key to success. As we see time and time again in Join Up Dots, the dots are not always clear at the time and can only be referenced as an amazing opportunity later on down the line. He attended high school at DeWitt Clinton High School but did not graduate as he had poor grades due to his persistent acting career which began at age 13 when he appeared in several commercials like Johnson & Johnson baby powder commercials or Richfield Oil commercials. He also appeared alongside Michael Caine on The Phil Silvers Show (1955) as well as on Mickey Rooney’s variety show where Sylvester got involved with the entertainment industry even further by doing stunt work for movies such as Bullitt (1968). He could see where he was heading and it was obvious to him that he had the talent to make himself a star. However as we find time and time again in life one persons vision of success is not how the world sees it. More often than not the world says “You ain’t going to get this easily but persevere and we’ll see what we can do for you in the future.”

Jun 20
And With Three Quick Steps He Took His Own Life

And With Three Quick Steps He Took His Own Life Hi there! I hope you're having a great week. I know it can be hard to open up about the things that trouble us, but I realized I needed to be honest with myself and say what was weighing on my mind. Last week i saw a stranger commit suicide right in front of me and I needed to process it. So this podcast is a quick audio diary of my journey back to a positive mindset after years struggling with the shock of this event over a few days. The best way to not be afraid is to realize that the person who attempted suicide was suffering immensely in their head. Reprogramming the story in your mind will help you see the person who attempted suicide as a troubled human being, and not someone that is weak or crazy. It also helps to know that for every one person that attempts suicide there are many more people who contemplate it. So if you are feeling down and out, try to remember this, because I truly believe that knowing this made me

Jun 17
Doing Nothing For 2 Minutes - Does It Work

Doing nothing for 2 minutes cant really work can it? You know what its like, you’ve been really busy, and someone tells you to simply relax? Their good advice is usually met with an eye roll and a laugh. You’re too busy to relax! Youve got the kids to deal with, take the dog for a walk, and dont mention that huge pile of ironing that wont get done by itself. But what if doing nothing for 2 minutes could make you more productive? Or less stressed? Or at least less of an irritable jerk? Maybe it’s time to give meditation a try! First Thing Is Just Stop Talking And Breath When you’re alone, try to do nothing for two minutes. Don’t say anything, don’t text anyone or take out your phone, and don’t look at your computer screen. Just sit still and breathe in and out for a two whole minutes. That’s it! You should try this daily for a month—it might be hard at first, but with time it will become easier as you learn to focus on yourself instead of the outside world all the time. You see its the conscious decision to take control of your life that is the secret that the wise fold have known for generations. You dont have book yourself into a three week luxury spa rereat in Phuket, just being quite, breathing in and out and doing nothing for 2 minutes can be a bit of a game changer. Go on give it ago Try Doing Nothing For 2 Minutes Try to do nothing for two minutes. This is a good exercise because it helps you become more aware of your body, thoughts, emotions and surroundings. It’s easy to get caught up in the hustle and bustle of daily life without stopping to think about how we’re feeling physically or emotionally at any given moment. This exercise can help you connect with your inner self so that when something does happen that makes you upset or causes anxiety, it won’t be such a shock because the emotional response has already been automated by the previous experiences of stopping talking. The Doing Nothing For 2 Minutes Website Now you might find all this a bit difficult at first as well, you have lots of things to do. I’m sure you will say “I could do this on vacation, but not during a normal working day!” So howabout you give yourself the luxury of doing nothing for 2 minutes on a tropical beach, hearing the sounds of the wave rolling and out. Sound good? Well there is a brilliant website, that is free, advert free too that does just that called. hang on wait for it “Do Nothing For 2 Minutes” that gives you your own desktop vacation. You can just sit and listen to the waves crash all around you for just 120 seconds and you are done. Ok, you might be thinking this is a bit silly but just give it ago. We have been using it for a few weeks now at Join Up Dots and it has become one of our favourite mini escapes. It’s better than sitting in the toilet listening to other people through the woodwork after all.

Jun 15
How To Make Celebrities In Your Industry

Clint Arthur Is The celebrity Maker Clint Arthur joins us for the second time on the Join Up Dots Podcast to share his success in the world of Celebrity Entrepreneurship. Bestselling author of “Celebrity Entrepreneurship,” “Break Through Your Upper Limits on TV,” and his new book “Wisdom Of The Men,” which is nominated for the 2022 Pulitzer Prize, following in the footsteps of his high school creative writing teacher, Frank McCourt, who won the 1996 Pulitzer for his memoir “Angela’s Ashes.” A serial successful multi-millionaire entrepreneur, trusted marketing advisor, consultant, and coach to thousands of private entrepreneurial clients and business owners running enterprises from $1 million to $1 billion in size, Clint influences well over 100,000 independent business owners annually, through his social media platforms, coaching programs, and Million-dollar Business Accelerator mastermind. He prides himself on turning his clients into celebrities in a local environment.

Jun 13
How To Motivate Yourself For Studying

Introduction To How To Motivate For Studying When it comes to knowing how to motivate for studying every person has their own way of learning. Some learn best in a quiet space, others do better with music. Some do well with solo study sessions, others prefer study groups. Why is this? Well, we all have different motivators – what motivates one person may not necessarily motivate someone else. And therein lies the key to motivating yourself for studying: you must identify your motivators and use them to their fullest potential! So in this podcast we give you our tips how to motivate for studying, which of course works for business creation too.

Jun 10
Your Dream Life Leads To Dream Business

Your Dream Life Leads To Dream Business Do you ever feel like you’re working so hard, but it’s never enough? You’re not alone. The truth is, physical burnout is a real thing. We all get to a point where we’ve worked too hard and we need to take a step back. But that doesn’t mean you should give up on your dreams! It just means that maybe you need to find another way—a better way—to achieve them. That’s where we come in. We can help! We know how hard it is to find the right path for yourself, and we want to support you in finding the best way for YOU to live the life of your dreams

Jun 08
Building Confidence In Yourself (Part One)

Building Confidence In Yourself This is something that most people have to work through at different times in their lives. Certainly, i think we can all put our hands up in the air to say “Yeah there was times when i felt really unconfident and out of my place in things” At Join Up Dots we often get told that we demonstrate the kind of confidence that others would love to have….go back to episode one and see the difference. Building confidence takes time and effort, but it’s possible to make progress. It’s an ongoing process that happens in steps or of course “Dots”. You’ll make mistakes along the way, but that’s okay! Mistakes are a part of how we learn and grow. So in this fits part of the Building confidence in yourself Podcast Series we should start with the first thing….its always a good place to start.

Jun 06
How To Do Customer Avatar Research

How To Do Customer Avatar Research Introduction Conducting customer research is a crucial step in product development. Y our team’s goal should be to understand the behavior, needs, and motivations of your customers. This helps you build better products that solve real problems for real people. But it’s not enough to just survey customers or ask them a few questions—you need to dig deep into their habits and mindsets if you really want to know what makes them tick. This article will show you everything you need to know about conducting customer avatar research, including how to identify potential interviewees, what questions you should ask them, and how your team can use this information strategically in product development. Create a list of questions to ask the team. When you're ready to begin, gather the team around a whiteboard and make sure everyone has a pen. Then, ask these questions: What are your customers' pain points? How can we help our customers achieve their goals? What motivates our customers to buy from us or use our product or service? Who is this customer? Where do they live and work on a day-to-day basis? Customer avatar research is a critical step in product development. Customer avatar research is a critical step in product development. It helps you understand your customers and helps you understand the competition, but it also allows you to better understand your product and team. Customer avatar research is used by some of the largest companies in the world, including Google and Microsoft. Customer Avatar Research Helps You Understand Your Customers It’s important to have an understanding of who your customer actually is before you build a product or service for them. When companies think about their customers in broad strokes like “millennials” or “men over 50 years old” they miss out on so much valuable information about who these people really are as individuals—and how they behave when using products or services like yours. Customer avatar research helps paint a picture of these individuals so that companies can create products specifically tailored for them without missing any key details about their needs or preferences. Identify who you need to interview. When it comes to interviewing, there's no substitute for talking directly to your customers. But who should you talk to? Identify the right person: Who is it that brings value to this problem/solution? In most cases, this will be a consumer who uses your product or service; however, if they don't have much spending power and/or aren't willing or able to pay full price then consider talking with their manager instead (or another person that represents their wants). How many people do I need?: You'll want at least 10 interviews per persona type (i.e., 5 moms; 2 millennials; 1 upper-class dad), but if possible try shooting for 50% more than that so that you can get more data points and compare them later on when creating an avatar based on those findings. Identify what you want to learn from each customer. You'll want to start by identifying what you want to learn from each customer. What is your purpose for conducting these interviews? What are the main questions you want answered, problems you hope to solve and challenges you'd like to address? With this in mind, write out a list of all the things that come up during your research and how they relate back to these goals. Share and discuss findings with your team. Once you’ve completed your customer avatar research and gathered the insights, it’s time to share them with the team. There are a variety of ways you can do this, from a meeting to a presentation video or even in an email. The point is that you have gathered all this information and now it’s time to make sure everyone knows about it! Conclusion Now that you know how to create the perfect customer avatar research plan, we encourage you to start harnessing this technique. Whether you’re creating a new product or seeking ways to improve an existing one, do yourself a favor and take the time to complete this research. The customer insight you uncover will be invaluable as you develop your product strategy, and it will help improve your existing marketing efforts as well. After all, understanding customer motivations is key to connecting with them on a deeper level – which ultimately leads to better sales results.

Jun 03
The Ten Key Stages To Building Business Success

The Ten Key Stages To Building Business Success On today’s episode of Join Up Dots, your host David Ralph shares his learnings from the last ten years of hosting the show and seeing many many people build successful businesses. He himself has run a few himself and now has a blueprint for you all to follow, which he breaks down for you. You maybe surprised as they are not just focused on the growth of online business, but as much on the builder of the business themselves. But for those people who are short of time, then here they are for you: 1: Discover Something That You Think Would Like 2: Research Others 3: Start No Matter How Imperfect You Think It Is. 4: Set Goals 5: Monitor Results 6: Relax And Walk Away From Everything 7: Allow Growth Time In Your Business 8: Re:Set Goals 9: Charge Your True Worth 10: Have Fun As Much As Possible

Jun 01
Getting Into The Ideas Lab

The Ideas Lab founder John Williams John Williamsn has helped thousands of people to find something they love, get it started, and make a living out of it. He first appeared on the show back on episode 77 in 2014 and then was running the Screw Work Academy and was happy to tell us he was a self confessed Creative Maverick. But has he changed over the years or actually just became more maverick and playful? After being in corporate land in the UK for many years, working for such companies as Deloitte, John Williams quit his job with the firm intention to never work again. He wanted to create a world that in the words of Richard Branson “I don’t think of work as work, and play as play its all living”.

May 30
Building A Business In War Torn Ukraine

Building A Business In War Torn Ukraine Alyona Mysko joins us today on the Steve Jobs inspired Join Up Dots business podcast. Now this is a podcast with a difference, as this start-up is not just dealing with financial difficulties, time restraints and technical issues like most start-ups. This is being created in the war torn country of Ukraine. For those of you that listen to this podcast in years to come, in 2022 the Ukraine was under an unprovoked attack by President Putin and the military force of Russia. The world was horrified, sanctions were placed on anyone with connections to the regime, and multi-national companies pulled out of Russia and would no longer have a presence in the county out of protest. Now Join Up Dots is not a political podcast, but is inspired by people going against the odds and remaining positive and focused on a new future even when times appear dark and bleak.

May 27