Here’s a bold statement—more has changed in sales over the last 20 years than has changed in the 1000 years before it. Crazy right? But it’s true! And it’s especially true when you look at the buyer’s journey. So what’s the big deal? What’s so different today than just a few decades—heck, even a few […]
Ask a brand-new sales rep what the most important skill is and you know what he’ll say? “Closing.” That’s what we always hear, right? But ask a 20-year vet who’s seen a thing or two and they’ll tell you it isn’t the closing. It’s the prospecting. As Founder of Tenbound David Delany told me – […]
Hitting quota, buying that dream Porsche, taking the family to Disney Land. These are all noble financial goals for salespeople but they’re all dumb. In this video I’m going to explain the only financial goal that you should have and if you’re watching this video right now, you’re probably further away from it than you […]
Few things are as foundationally important to sales success as your value proposition statement. In just one sentence, it captures who your buyers are, what problems they’re facing, how your product solves that problem, and so so much more. And when constructed properly, it should drive nearly every action and strategy of a business. But […]
Look, everyone’s felt unmotivated at work at one time or another. But salespeople in particular struggle with a lack of motivation the most. And if you’re not motivated to sell, you’re not motivated to earn. So how do to stay on the course to success, even on those “blah” days? You sell by the numbers. […]
Over the past six years, The Selling Made Simple Academy has EXPLODED. 2000+ academy students, $992M earned by our members, more than 20 proven frameworks—and we’re not showing any signs of slowing down either. And it’s all thanks to how we make selling simple. Today we’re breaking down our unique sales methodology step by step. […]
Pop quiz hotshot—what’s your best channel for bringing in quality leads? Is it cold calling? Or email? Maybe LinkedIn? [Buzzer sound] Bzzzzzt. Wrong. Wrong wrong wrong. These are all okay sources. But they’re far from the best. It turns out it’s your own buyers that are the most superior source of leads. Because they open […]
When potential buyers start walking away from a deal, most reps do one of two things. 1) They re-emphasize the value of their product. Or 2) they offer a discount. Sometimes it works. Sometimes it doesn’t. But there’s a third option here too. And that’s down-selling. Down-selling is one of the most underutilized tools in […]
In a perfect world, we would all make decisions based on logic alone. But the science tells us that the majority of our choices are influenced by biases—automatic modes of thinking we don’t even realize are controlling us. Better understanding these 8 cognitive biases lets sales reps like you get in the heads of your […]
We all know mastering your cold calling game is essential for sales success. But what a lot of reps don’t come prepared for is voicemail. And that’s a real problem since 4 out of 5 cold calls end in a no pickup. So, how can you up your voicemail game and maximize the value of […]
Day to day, do you spend more time telling or doing? What do I mean by that? – Do you solve problems for your prospects and earn the meeting or do you tell them you have a wonderful solution? Do you pick up the phone cold call prospects or tell your colleagues about the newest […]
Pop quiz hotshot—what’s the #1 sales objection you’re likely to run into? Got it yet? The answer is overwhelmingly… price. But 90% of the time, the problem isn’t about budget or expenses. It’s about value. The better you are at selling your value, the less price is going to matter. And this 4-step framework shows […]
A big shoutout to the HubSpot Podcast Network for supporting this episode. Stay inspired with more podcasts that help grow your business at HubSpot.com/podcastnetwork. Today’s principle is that average action will always get you average results. Most salespeople barely hit their quota and that used to be me as well. It wasn’t until I started […]
Ahhhhh the sales call. This is where the magic happens in any buyer’s journey. When it goes right, a sales call qualifies your buyer, drives enthusiasm, and sets the final deal in motion. But done wrong, it can eliminate trust, tarnish your brand, and send leads headed for the hills – permanently. There’s a lot […]
A big shoutout to the HubSpot Podcast Network for supporting this episode. Stay inspired with more podcasts that help grow your business at HubSpot.com/podcastnetwork. Welcome to the “performance improvement plan”. This is a new series of short-form podcast episodes that I promise to put together and will continue to publish as we move into and […]
Killing it in sales is all about one thing—alignment. Is what you’re selling the solution to your prospect’s problem? Does it alleviate their pain points? The tricky thing though is that 95% of the time, prospects only tell you about their surface-level pains. But to close a deal successfully, you need to be able to […]
The value proposition is a foundational component for any successful sales department. It tells salespeople like you which demographics to target. It clues you into your buyer’s biggest hopes and fears. And it guides your strategy for closing deals and earning that oh-so-sweet “yes.” But what happens if your value proposition is wrong? What if the […]
Eventually in your sales career, you’re going to hit a maximum effectiveness at winning business. “You can’t squeeze blood from a stone,” as the old saying goes. But that doesn’t mean you’re stuck where you’re at. If you want to drive more deals now, you’ve got to increase your throughput of sales leads. And that […]
Want to know what separates your everyday sales rep from the high-earning pros? Focus. And not focus of mind. But focus of strategy. The real pros know smashing through quotas is all about working key accounts—clients with exceptional revenue potential. So, how do you identify and work key accounts so you can start bringing in […]
How often have you heard this – “Look, we really love your product, but it’s outside of our price range. Can you offer any discount?” Offering discounts can be a great way to speed up a slow-moving deal. But if you’re adjusting price before negotiations begin, you’re doing a serious disservice, both to yourself and […]
Cold email is one of the best tools in your sales rep toolbox. But there’s just one problem—if your emails aren’t getting opened in the first place, then all of your efforts (the clever copy, the personalization, the research) will all be for nothing. THAT’S the importance of a great subject line So, what’s the […]
One of the absolute best ways to scale your sales earnings is by speeding up your sales cycle. You know this. But how often do you still get hit with “maybes” and “I’ll think about its” when you’re trying to close? The problem—they don’t feel the urgency. And sorry to say, that’s on you. Here’s […]
Believe it or not, there wasn’t a whole lot of data out there on sales techniques in the past. A lot of the industry was based on “feel”, “intuition”, and “charisma”. That is until one revolutionary book came along and turned the business of selling on its head in 1988. And the research-driven techniques this […]