Innovation Best Practices

Richard Haasnoot

About

Proven, Practical, Profitable Innovation FREE PODCASTS provide innovation Best Practices that major national and international companies have paid $250K-$1.4M to access and use. The subjects covered include innovation fundamentals, innovation process toolkits, real-world innovation case studies, interviews with innovation leaders, and late breaking innovation news. Richard has spent most of his career in and around innovation – senior leader at Procter & Gamble and Gallo, professor at Arizona State University, author of six books, and a very successful entrepreneur in innovation and creativity businesses.

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390 episodes

P393 Smart Concrete. Yes, Smart Concrete. This Proves There Are Innovation Possibilities Everywhere

When I read on the website the headline of smart concrete could pave the way for high tech, cost effective roads, it captured my immediate attention. Concrete?! Self healing roads? If you can find major possibilities like this in concrete, you just may be able to find innovative possibilities anywhere. Give this a listen. Contact: richard@i2ge.com

11m
Mar 07, 2021
P392 Major E-commerce Innovations Capable of Creating Competitive Advantages Vs All Companies Including Amazon and Walmart

It is a bit stunning but there has been almost no relevant innovations to product pages in 20 years when 1-Click and product reviews were introduced. We have developed six innovations that optimize product page persuasiveness and create much high levels of customer satisfaction because they have the right information to make confident purchase decisions. Contact: richard@i2ge.com

13m
Feb 28, 2021
P391 Two Potentially Powerful Innovation Methods That Can Work For Almost Everyone

Recently in reading Entrepreneur magazine I discovered it couple of simple but potentially very powerful methods of helping people to be highly successful with innovation. In this short podcast I share these insights and there's a good chance they can help you. Contact: richard@i2ge.com

12m
Feb 21, 2021
P390 Innovation Strategy to Consistently Beat the Odds and Your Competition

If I say so myself, this is a really practical, solid research-based podcast that I believe can help virtually everyone that is even close to the field of innovation. It is a checklist of what your strategy needs to encompass if you are going to be successful. This is one of the more solid and practical set of insights that helps you achieve more successful innovation. Contact: richard@i2ge.com

21m
Feb 14, 2021
P389 Auto Industry Needs to Innovate NOW---It Is Now or Never.

Make no mistake about it, there is an extraordinarily high level of disruption going on in the auto industry. It is led by Tesla. At the moment, companies are making big noises and promises about getting into electrical vehicles, but they are years behind Tesla. McKinsey provide some compelling insights into the situation and the need for legacy auto companies to get their act together now or it may be too late. Contact: richard@i2ge.com

24m
Feb 07, 2021
P388 INTERVIEW Fascinating Father and Son Innovation That Is a Thriving Company Today

Tyler, the son, first tasted coffee when he was five years old. His father could not tolerate it because it upset his stomach. Ian, the father, a genius biochemist, tinkered on his own time to develop what no university lab or mega corporation could develop at the time, an acid free coffee. The son at an early age started turning this into a business. A fascinating father and son story worth listening to. Contact: richard@i2ge.com

22m
Jan 31, 2021
P387 CPG Product Develop Product Managers Are Critical to Innovation Success

This is drawn from an article published by McKinsey. Successful innovating in CPG like companies is extremely challenging and difficult, as I know from my own experience being in CPG companies as an executive for 26 years. This article points out the very important and critical role that a product development product manager plays. It covers the challenges they face and how they can be overcome, including the critical roles they need to lead and facilitate. Contact: richard@i2ge.com

16m
Jan 24, 2021
P386 CPG Companies Must Innovate in Ways they Never Have Had To

This is drawn from an article published by McKinsey. It provides compelling data and suggestions on the need for innovation in this post virus world, the kind of innovation that could be needed, and the challenges we face in innovating in new ways. If you're in CPG or even close to CPG, this is a must listen. Contact: richard@i2ge.com

18m
Jan 17, 2021
P377 MUST LISTEN Interview Very Successful Innovator

My interview with Susan Robertson is a very insightful one. Her successful career spans CPG, innovation consulting, Harvard Continuing Education, and now her company Sharpen Innovation.  Contact: richard@i2ge.com

33m
Jan 10, 2021
P385 Innovate Now Using Only Proven Best Practices to Consistently Double Your Success Rate

In this podcast, I urge you to innovate now to take advantage of the major changes in consumer habits and practices and position yourself for growth coming out of the pandemic. I also urge you to use highly proven innovation best practices so that you can consistently double your innovation success rate versus the industry average of only 20% -- 25% success. I also briefly share with you an example where these best practices solved an innovation need for a major international company after two previous external innovation companies failed to solve the need. Contact: richard@i2ge.com

14m
Jan 03, 2021
P384 Why the Urgency for Innovation Has Never Been Greater

This podcast is drawn from a Forbes related article pointing out the urgent need for innovation. As I have mentioned in previous podcast, research demonstrates that the level of innovation during the pandemic across industries has dropped significantly with the notable exception of Pharmaceuticals with vaccine work. We are now faced with multiple planet challenges that previously included things like climate change and sustainability and we've now added pandemics. Now is a time for worldwide innovation collaboration. Contact: richard@i2ge.com

11m
Dec 27, 2020
P383 McKinsey Stimulus About Major Retail and E-Commerce Changes and Opportunities.

Change is happening so fast and so dramatically in the retail and ecommerce worlds, that I wanted to share this stimulus with you about the direction and nature of these changes. Clearly understanding customer needs and frustrations is a great beginning point for innovating solutions an entirely new concepts enabling you to win at the point of purchase. Contact: richard@i2ge.com

11m
Dec 20, 2020
P382 Battery Innovation for ANY Use That Lasts 90,000 Years In Production

I am sure that when you read the title of this podcast, you thought I probably made a big mistake. Nope. This is an extraordinary breakthrough that has major implications for every form of energy use ranging from traditional batteries to cell phone batteries to electric car batteries and to major commercial applications. They already have proof of concept and are moving into production with timelines for products being in the marketplace ranging from two to five years. Contact: richard@i2ge.com

12m
Dec 13, 2020
P381 MUST LISTEN McKinsey Six Problem Solving Mindsets for Very Uncertain Times

This will very probably become a classic episode. Yes, it's about the mindsets necessary to solve problems, but it's also how you use exactly the same set of skills and abilities to develop breakthrough innovative solutions to problems and optimize opportunities. It has suggestions and deep insights into methods like curiosity and embracing imperfection and much more. Everyone who is looking at this can benefit from this podcast.  Contact: richard@i2ge.com

22m
Dec 06, 2020
P380 McKinsey The Need for Speed and How to Get It In the Post-Pandemic World

In the early stages of the pandemic, companies learned that they needed to change far faster than they ever have thought possible in the past. This has provided some very valuable lessons about how much greater speed can benefit every major part of the organization. Having said that speed is good, achieving it is not that easy. This shares research results on what companies are doing to achieve greater speed ongoing. The data is very clear that the companies who are fastest are almost always the most successful.  Contact: richard@i2ge.com

17m
Nov 29, 2020
P379 McKinsey Research Details on How the Pandemic in 8 Major Ways

You are probably aware of many areas of our life that have changed as a result of the pandemic. McKinsey published some very helpful research about the specifics of how the world has changed in eight areas of our life. You may be amazed at the magnitude of change. I think you will be shocked by their estimate of how long it is going to take to fully recover from this pandemic.  Contact: richard@i2ge.com

17m
Nov 22, 2020
P378 McKinsey Critical to Innovate Now for the Post C-19 World

Highly respected McKinsey issues a warning two innovators during the current pandemic. It is great advice about what we can do and should do as innovators. This is a period of time we're the best innovators can create new sustainable competitive advantages in this period of major change in consumer habits and practices.  Contact: richard@i2ge.com

17m
Nov 15, 2020
P376 IMPORTANT McKinsey Innovate NOW for Post Crisis Success

In this powerful and insightful research done by McKinsey, we learn that 90% of executives believe their business will fundamentally change in the next few years because of the current pandemic. Unfortunately, we also learn that during the pandemic the importance of innovation has dropped dramatically. The evidence clearly shows that those companies that are successful in innovating during a crisis reap major financial benefits in the post crisis years. Contact: richard@i2ge.com

14m
Nov 09, 2020
P375 Lessons From an Innovation Powerhouse: Israel

Israel combines the power and urgency of necessity based on where they are located with a government that supports and nourishes innovation. Learn the details of how they are known as the Start Up Nation. Contact: richard@i2ge.com

12m
Nov 02, 2020
P374 Healthcare Innovation During COVID-19

Historically the healthcare system has had innovation but most innovations took years to develop. During this crisis the pace of innovations has needed to rapidly accelerate. This shares a doctor's innovation frustrations and hopes. Contact: richard@i2ge.com

13m
Oct 26, 2020
P373 An Innovative Idea A New Science Way to Beat a Pandemic

Science is already learning lessons about how to respond to a pandemic. Interestingly and MIT economists has come up with a proposal for dealing with this in any future pandemics that holds great hope of responding faster with better solutions. The principles articulated in his ideas may also work in other areas where innovation is needed. Contact: richard@i2ge.com

10m
Oct 19, 2020
P373 An Innovative Idea A New Science Way to Beat a Pandemic

Science is already learning lessons about how to respond to a pandemic. Interestingly and MIT economists has come up with a proposal for dealing with this in any future pandemics that holds great hope of responding faster with better solutions. The principles articulated in his ideas may also work in other areas where innovation is needed. Contact: richard@i2ge.com

12m
Oct 19, 2020
P371 Pandemic Brings Fundamental Change Quickly and Powerfully

Our world has had no choice but to innovate and innovate quickly and in many ways to change fundamentally. Occasionally, I am sharing with you stories that people are writing about their experiences with this kind of change in the hope that it might inspire and help you in the world of change that you're dealing with. Contact: richard@i2ge.com

9m
Oct 05, 2020
P370 When the Unexpected Leads to Innovation

Some wonderful plain spoken innovation advice form a small business with an eye on constant innovation. A small business that thinks big. Contact: richard@i2ge.com

11m
Sep 28, 2020
P369 Great Small Business Innovation Advice for All of Us

This advice comes from a small company in a CEO in small town North of Boston. Normally I do not share advice except from bigger companies which is something I should probably reexamine. This is great plain talking innovation advice that all of us can benefit from.

11m
Sep 21, 2020
P368 FRUGAL INNOVATION Amazing Success Stories and Principles

This podcast was a lot of fun for me. The success stories are absolutely amazing. The three principles that are the foundation of frugal innovation are translatable to virtually any business and any need. This is true ingenuity with many of the examples being very quick and highly effective innovative solutions in response to the current pandemic.

12m
Sep 14, 2020
P367 Major Critical Innovation Skills Gap Lots of Major Research

Generating at least 12 X more ideas than brainstorming requires the freedom and ability to have fun while expressing wild and wacky ideas. Learn proven and practical methods for eliminating fear and injecting freedom and fun into creativity. Contact: richard@i2ge.com

11m
Sep 07, 2020
P366 Important Open Innovation Update Wall Street Journal

Since open innovation was first introduced in 2003, it has become, in my opinion, the most important fundamental contribution to innovation in over two decades. This podcast provides an update on the results of open innovation and the learnings that can make it far more effective from the perspective of the author of the first book on open innovation. Contact: richard@i2ge.com 8/30

18m
Aug 31, 2020
Harvard Business Review When Individuals Are More Innovative Than Teams

This article points out some unique situations where individuals can be as successful or more so than teams with particular kinds of innovation. Their proposition is intriguing. Even in these situations, various forms of collaboration continued to be important.

13m
Aug 24, 2020
LongFi Network From Helium Intriguing Possibilities

I had never heard of this before and it is such dynamic technology that I wanted to share it with all of you innovators. It appears to present some significant opportunities in this very early stage of its development. Richard@i2ge.com

11m
Aug 17, 2020