CES is renowned for being a mecca for tech companies. Even so, for 2022 it’s attracting a record amount of automotive exhibitors and speakers. One out of three attendees will be coming from automotive and mobility companies. Gary Shapiro, the CEO of the Consumer Technology Association which runs CES, talks about why automotive companies are so devoted to the show and why they want to be there. Also joining the discussion are Pete Bigelow from Automotive News and Sam Abuelsamid from Guidehouse Insights.