In this episode, I delve into the world of digital retailing in the automotive industry and debunk the misconceptions surrounding its role. Contrary to popular belief, digital retailing isn't intended to replace the traditional car-buying experience exemplified by companies like Carvana. Instead, it is a complementary tool designed to enhance customer convenience and streamline the process.
š- Stephen Wade Website: https://stephenwade.com/
š©- LinkedIn: ā linkedin.com/in/herb-r-anderson-mbaš-503546bā
š- Website: https://dealertalk.io/
š±- Cell phone: 702.526.0900
š±ā ā ā DealerTalk Partner Programā ā ā
In partnership with:
Highlights:
00:00 Introduction.
01:26 Our industry prioritizes leads.
04.21 How many vendor portals do dealerships use daily?
5:55 Dealerships should prioritize hiring someone to filter information effectively.
7:30 Is Clarivoy effective?
11:06 My attribution strategy.
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Join the conversation as we navigate the dynamic automotive retail and marketing strategies world. Don't miss out on the latest insights and trends in the industry. Tune in to Dealer Talk, your trusted companion in the automotive realm.
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