The Online Business Podcast

Brian Keane

About

The business podcast for personal trainers and anyone working in the health and fitness industry.

Hosted by Fitness Entrepreneur and Business Consultant Brian Keane

Available on

Community

171 episodes

BONUS: How I Went From A Personal Training Side Hustle To Building A Multiple 6 Figure Business! (My Story)

THIS IS EPISODE 92 OF MY BUSINESS PODCAST 'THE ONLINE BUSINESS PODCAST' - YOU CAN SUBSCRIBE TO IT EVERYWHERE PODCASTS ARE FOUND.    This is a press record and talk podcast about my journey in business from 2011-2021.    It goes through my failures, my successes and how both were equally as important as each other on my journey.   “If you’re going through hell, keep going” – Winston Churchill      __ __   __ __   Check out my online business courses:    __ __ https://briankeanefitness.com/one-to-one-pt-course/ __ __ https://briankeanefitness.com/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

1s
Feb 12, 2031
#142: Teaching Full Time With A PT Side Hustle, Setting Up Local Fitness Classes and Book Writing Tips!

Solo Q+A: 1.     Is it possible to get started part time as a PT (get clients 1:1) and keep up my primary teaching job? 2.     Any advice for setting up your own fitness class locally for more revenue? 3.     Any tips on writing a book?   FOR MORE DETAILS ON MY SIX MONTH 1:1 MENTORSHIP PROGRAM OR 12 WEEK BUSINESS COACHING EMAIL BRIAN@BRIANKEANEFITNESS.COM Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

22m
Mar 20, 2024
EARLY BIRD OFFER: €200 off your ticket ends at 23:59 TONIGHT!

EARLY BIRD OFFER Sign up before March 13th 2024 and get €200 OFF YOUR TICKET with code “GROW” at the checkout. FULL DAY BUSINESS BUILDER SEMINAR GALWAY LOCATION: The Clayton Hotel, Galway City DATE: Sunday April 21th 2024 TIME: 10am – 5pm MAX PEOPLE: 20 COST: €300 per person until March 13th 2024 (then €500 from 23:59 tonight) https://briankeanefitness.com/business-seminar-galway

1m
Mar 13, 2024
First Seminar Early Bird Offer Ends Tonight..

EARLY BIRD OFFER 1 Sign up before March 6th 2024 and get the certified BKF Nutrition Course for FREE! (WORTH €499)   Galway Full Day Business Builder Seminar  Sunday April 21st 2024 The Clayton Hotel Galway  Early bird offer 1 ends at 23:59 https://briankeanefitness.com/business-seminar-galway/?mc_cid=273baba37a&mc_eid=779825a688

1m
Mar 06, 2024
#141: Instagram AD Updates for 2024 (Audience Targeting, AI, New Ad Formats and Cost Per Click vs Cost Per Impression Campaigns)

There's an opportunity here that nearly everyone should be aware of for 2024.  Here is how I'm using Instagram ads for my own business (alongside how I'm using it with some of my business mentees and business coaching clients). FOR MORE DETAILS ON MY SIX MONTH 1:1 MENTORSHIP PROGRAM OR 12 WEEK BUSINESS COACHING EMAIL BRIAN@BRIANKEANEFITNESS.COM Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

22m
Mar 06, 2024
Climbing Kilimanjaro and Full Day Business Builder Seminar!

Kilimanjaro details - click here  Full Day Business Builder Galway Seminar - click here

2m
Feb 26, 2024
#140: How To Stop Worrying About Competing With Others By Pulling Out and Leaning Into Your Personal Story!

“There are a million health or fitness coaches out there. People buy the person, not the program” If you are looking to find out what makes you unique and different from other coaches or trainers out there, listen to this full episode. For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email brian@briankeanefitness.com Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

20m
Feb 20, 2024
Start, Grow and Scale Your Online Business Seminar Galway!

20 spaces available.  Give the episode a listen to see if it's a good fit for you and check out the two early bird offers.  Tickets are available here

4m
Feb 19, 2024
#139: Conor Shaw on Transiting from Teacher To Trainer, Productivity Hacks and How Your Side Hustle Can Set You Up For Business Success!

Conor just finished 6 months in my business mentorship program and we are just at the start of another six months. He is a former primary school teacher and inter county hurler for Westmeath. Here is his story and what he learnt over the past six months. ·      Transitioning from full time teacher to personal trainer ·      The reason he finally got his ladder against the right wall and went all in ·      Why you need accountability or else the journey can take so much longer ·      Productivity hacks he use ·      Capturing your best ideas for content online ·     HTTPS://WWW.INSTAGRAM.COM/CONORSHAWFITNESS/?REF=DOODLE https://www.conorshawfitness.com   FOR MORE INFORMATION ABOUT MY #SIX MONTH MENTORSHIP PROGRAM, EMAIL BRIAN@BRIANKEANEFITNESS.COM

24m
Feb 07, 2024
#138: Full Time 9-5 Job To Online Coach, Finding a Niche, Headache Clients and 2024 Trends To Watch Out For!

Solo Q+A with Brian  __ __ For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email brian@briankeanefitness.com Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

20m
Jan 24, 2024
#137: Grow Your Social Media But DO NOT Forget To Build These Too!

We put so much focus on social media and that’s great, it’s an amplifier for sure; but if your goal Is to build a business and not just be an influencer, you need to do this as well. __ __   To apply for Brian’s 6 months business mentorship – email brian@briankeanefitness.com   Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/  

26m
Jan 10, 2024
#136: Running Coach Alan Ladd on Why You Need A Core Offer, Leaning Into Your Story and Building The Foundation For A Successful Online Business!

Alan Ladd (The Running Rules) just finished in my 6 month business mentorship program. Here is his story and what he learnt over the past six months. ·      Why you need a core offer ·      Leaning into you and your personal history to build rapport ·      The importance of keeping your training alongside growing your business ·      Where good ideas from and using someone as a sounding board ·      How everybody needs a coach   HTTPS://WWW.THERUNNINGRULES.COM HTTPS://PODCASTERS.SPOTIFY.COM/POD/SHOW/THERUNNINGRULES HTTPS://WWW.INSTAGRAM.COM/THERUNNINGRULES/   For more information on Brian's six month mentorship program, email brian@briankeanefitness.com

35m
Dec 27, 2023
#135: The 7 Most Common Mistakes I See Online Personal Trainers Make When Building Their Business!

__ __ For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email brian@briankeanefitness.com Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

22m
Dec 13, 2023
Business Mentorship for January 2024 (1 Slot Available)

Details for my business mentorship program in this short podcast.  Email brian@briankeanefitness.com

1m
Dec 08, 2023
Wild Way Co-Owner Anthony Clavin on How Building Community Is Your Real Competitive Advantage As An Online Coach Or Gym Owner!

We couldn’t get the sound quality perfect on this one; so I’m popping it up as a bonus episode today and we’ll do a round 2 in person in the not too distant future. If you’re looking to build a community either online, in person as coach or as a gym/physical health and wellness – give this a listen. Anto shoots straight from the hip and we’ll have a cracking podcast coming for our round 2 when we get the sound dialled in.   https://www.instagram.com/anthonyclavin/ https://www.wildwaystrengthandfunction.ie

23m
Dec 06, 2023
#134: Jon Hickey on How To Run a Successful 1:1 PT Business and Move Online with Two Small Kids at Home!

* Jon is a highly established 1:1 Personal Trainer in Ennis, Co Clare. He is currently in my 1:1 business mentorship program and here is his story about how has been able to grow a successful 1:1 business with two small kids at home and how we are laying the foundation for his online business in 2024. In today’s podcast, we talk about the importance of time management,  his best tips if you struggle with time, how to pre-qualify so you don’t get headache clients, keeping them accountable and what he whish he knew before starting his business first.   https://www.facebook.com/JHFitness.Ennis/ https://www.instagram.com/jonathon_hickey/ For more information on Brian's 1:1 six month mentorship program, email brian@briankeanefitness.com

36m
Nov 29, 2023
#133: Why Short Form Videos DO NOT Work!

I’m a big fan of using short form videos to capture attention but only if they link back to a better trust building form of content. In this podcast, we discuss the pros, cons and how to use short form video to grow your business and not just your following count. Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/  

19m
Nov 15, 2023
#132: Aidan O’ Brien on How To Get Into Corporate Speaking, Building Brand and Writing Your First Book!

Aidan is a mindset coach, mentor and keynote speaker.  His goal is to empower people to find their truth, master their emotions, develop new skills and transform into the most powerful version of you.  Aidan first stepped on stage as a speaker in 2007 and has been speaking and mentoring ever since. For 15 years Aidan has travelled the world coaching individuals and live audiences on 5 continents inspiring over 250,000 people and counting. Website: https://theaidanobrien.com/ Instagram: https://www.instagram.com/aidanobrienofficial/?hl=en Linktree: https://linktr.ee/Aidanobrienofficial

47m
Nov 01, 2023
#131: Navigating the Financial Side of Your Online Personal Training Business: Tax, Accountants, and VAT in Ireland!

I’ve been in business for eleven years now and I remember how confusing this whole process was in the beginning and I made nearly every mistake you can make. Here are some things you should know.  1. WORKING WITH AN ACCOUNTANT When seeking an accountant, consider asking the following questions: a) How familiar are you with the fitness industry and its unique tax requirements? b) What services can you provide to help me manage my tax obligations effectively? c) Can you assist me with tax planning and suggest strategies to optimize deductions? d) Are you experienced with handling VAT registration and compliance? 2. TIMING AND BENEFITS OF SWITCHING TO AN LLC 3. Understanding VAT Registration in Ireland FOR MORE DETAILS ON MY SIX MONTH 1:1 MENTORSHIP PROGRAM OR 12 WEEK BUSINESS COACHING JUST REPLY TO THIS EMAIL. Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

18m
Oct 18, 2023
#130: Financial Advisor Paul Merriman (AskPaul) on Irish Investing 101 – Pensions/Real Estate vs Crypto/Stocks/NFT’s, Improving Financial Literacy and 2023 Mortgage Misconceptions!

Paul is considered one of Ireland’s leading financial advisors, is an internationally recognized CFP® (Certified Financial Planner), as certified by the Financial Planning Standards Board (FPSB). With his straight-talking no-nonsense approach to money and business, he regularly features on TV, radio &, with an ever-growing social following he has quickly become Ireland’s favorite financial advisor. Paul Merriman CFP® launched askpaul in 2016 to provide jargon-free expert financial advice to the Irish consumer and provide advice that is centered around them, keeping their best interests at heart This is a podcast that I think is must listen for every Irish person (business owner or otherwise) Here  are some of the thing we talked about: ·      His social media growth since 2016 ·      What Irish people need to know about investing ·      Why “a mortgage is the cheapest loan you will ever get” advice s wrong in 2023/2-24 ·      Where you should be investing your money ·      What feels like free money (that nobody talks about)– the Irish pension schemes ·      Improving your financial literacy as an Irish investor ·      And much more   (Website) Ask About Money & Financial Advice in Ireland | askpaul (Tiktok) askpaul (@askpaul) Official | TikTok (Instagram) Paul Merriman (@askpaul.ie) • Instagram photos and videos (Youtube) askpaul The Financial Expert - YouTube (Facebook) Facebook (Linkedin) askpaul -The Financial Experts | LinkedIn    

50m
Oct 04, 2023
#129: Staying Ahead of the Competition: Continuous Education and Professional Development for Online Trainers!

In today's fast-paced fitness industry, staying ahead of the competition as an online personal trainer requires ongoing learning and professional development. With the rise of virtual training and a plethora of resources available at our fingertips, online trainers must remain proactive in their quest for knowledge and skills. In this article, we will explore the importance of continuous education and discuss effective strategies for professional development, helping you establish yourself as a leader in the online training world. 1. INVEST IN YOUR LEARNING JOURNEY: 2. ATTEND FITNESS CONFERENCES AND WEBINARS: 3. COLLABORATE AND LEARN FROM PEERS: 4. ENGAGE IN CONTINUING EDUCATION PROGRAMS: 5. STAY UP TO DATE WITH RESEARCH AND INDUSTRY PUBLICATIONS: 6. Utilize Online Learning Platforms:   FOR MORE DETAILS ON MY SIX MONTH 1:1 MENTORSHIP PROGRAM OR 12 WEEK BUSINESS COACHING JUST REPLY TO THIS EMAIL. Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/

23m
Sep 20, 2023
#128: The Online Trainer's Dilemma: Beyond Social Media for Building a Successful Fitness Business!

In today's digital age, social media platforms have emerged as powerful tools for personal trainers and online fitness coaches to reach a vast audience and showcase their expertise. Undeniably, social media is a key component to building awareness, connecting with potential clients, and cultivating a thriving online fitness business. However, it is vital not to fall into the trap of relying solely on social media platforms for long-term success. In this podcast, we'll discuss why avoiding over-reliance on social media and diversifying your online presence is crucial to establishing a sustainable and prosperous fitness business. Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/  

24m
Sep 06, 2023
#127: How to Motivate Clients for Online Personal Training: Tips and Strategies for Success!

When clients opt for online personal training, they often expect the same level of motivation and accountability as meeting with a personal trainer in person. However, as a personal trainer, it can be challenging to provide motivation and accountability when working with clients online. Today’s episode gives you some tips and strategies that you can use to motivate your clients for online personal training. For details on my 1:1 Mentorship Program on upcoming Group Masterminds, email brian@briankeanefitness.com Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/ __ __ https://briankeanefitness.com/product/online-business-course/ __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/ __ __ https://briankeanefitness.com/nutrition-course/  

21m
Aug 23, 2023
#126: Don't Sabotage Your Online Personal Training Service: Learn from These 5 Common Mistakes!

Personal training used to be limited to face-to-face interactions in a gym or fitness centre. However, with the rise of technology, more and more personal trainers are moving their services online. While this can be a smart move, it’s essential to avoid common pitfalls. Here are five mistakes personal trainers make when trying to move online: 1. Neglecting branding, marketing, and social media 2. Providing a generic approach instead of personalization 3. Underestimating the role of accountability 4. Setting unrealistic expectations 5. Not embracing technology For details on my 1:1 Mentorship Program on upcoming Group Masterminds, email brian@briankeanefitness.com   Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/ __ __ https://briankeanefitness.com/product/online-business-course/ __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/ __ __ https://briankeanefitness.com/nutrition-course/  

21m
Aug 09, 2023
#125: Q+A - Legality Around Nutrition Advice Without A Degree, Coaching vs Influencer Business Model, Client Who Cannot Lose Weight and Thoughts on Chat GPT and How a Fitness Business Could Use It?

Solo Q+A   __ __ To get in contact with Brian’s assistant – email brian@briankeanefitness.com Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/  

23m
Jul 26, 2023
#124: Adrian McDonnell on How To Grow To Six Figures in an Irish Market with a Premium 1:1 Online Personal Training Service!

Adrian is a highly established ONLINE TRANSFORMATION COACH. He is currently in my 1:1 business mentorship program and here is his story about how he transitioned full time as a teacher to grow a six figure online personal training business in the Irish market. __ __   For details on my business mentorship program email brian@briankeanefitness.com   (WEBSITE) About - McLifestyle Fitness | Online Fitness Coach | Personal Trainer | Nutrition Coaching | Tuam, Co.Galway (FACEBOOK) McLifestyle Fitness | Facebook (YOUTUBE) (1)   McLifestyle Fitness - YouTube (INSTAGRAM) Adrian McDonnell - Online Fitness Coach & PT (@mclifestylefitness) • Instagram photos and videos  

29m
Jul 18, 2023
#123: Mastering Instagram Reels for Lead Generation: Tips and Ideas for Online Coaches, Fitness Experts and Personal Trainers!

In today's digital age, social media has become a powerful tool for online coaches, fitness experts and personal trainers to generate leads and attract new clients. While Instagram Reels, with their short and engaging format, offer a great opportunity to showcase your expertise and capture your audience's attention, it's common to struggle with ideas and execution. In this blog post, we'll explore effective tips and creative ideas to help personal trainers master Instagram Reels for lead generation, ensuring your content stands out and attracts potential clients. FOR MORE DETAILS ON MY 1:1 MENTORSHIP BUSINESS COACHING OR GROUP MASTERMIND STARTING IN SEPTEMBER, EMAIL BRIAN@BRIANKEANEFITNESS.COM   Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/  

21m
Jul 04, 2023
#122: Rewriting Your Money Story: Breaking Free from a Scarcity Mindset

 “Money is like drinking from the sea. The more you drink, the thirstier you become” - Schopenhauer As a broke teacher, I never have had any money left over after I paid for my rent, food etc but as I started my own business and become wealthier, my money scarcity got worse (first world problem if ever there was one) but it’s something that caused me a lot of personal discomfort; so if you are in that same boat, hopefully this episode will help you. ·      What is your financial freedom number  ·      Do you need more money or do you need adjusting your mindset? ·      More revenue streams and making money while you sleep  ·      Books/resources that helped me   To get in contact with Brian’s assistant – email brian@briankeanefitness.com Online Business Courses: __ __ https://briankeanefitness.com/product/one-to-one-pt-course/   __ __ https://briankeanefitness.com/product/online-business-course/   __ __ https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/   __ __ https://briankeanefitness.com/nutrition-course/

25m
Jun 21, 2023