Kyle Stout is the founder of Elevate & Scale, a leading email marketing agency that helps direct-to-consumer brands unlock hidden revenue and put their sales on autopilot.

In this episode, you will learn

• Why email marketing remains pivotal for D2C brands and what key metrics should they track to measure success

• Top strategies for organically building an email list, and once built, how do you recommend segmenting it for personalization and maximum impact

• How do you balance between promotional and value-driven content in emails, and what elements have you found most effective in creating a high-converting email for D2C brands

• How do lifecycle emails automate sales for D2C brands, and what's one essential email automation they should have

• The future of email marketing for D2C brands over the next 5 years, and the top 3 strategies they should adopt now to stay ahead of the curve

For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com

Or on YouTube at:

https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ

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Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.

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