In this episode of Agency Intelligence podcast, host Jason Cass interviews Jeremy Goodrich, Owner of Shine Insurance Agency.

Episode Highlights:

Jeremy mentions that he and his wife established Shine Insurance Agency in 2013, aiming to transform people's perception of insurance. (1:36)


Jeremy advises new agency owners to start writing down their processes from the beginning to create efficient systems. (6:48)


Jeremy discusses his experience in discovering a commercial real estate niche and his strategy for managing clients' risks. (9:00)


Jeremy mentions that the fundamental elements of building a business are the three E's: Education, Experience, and an Entourage. (11:24)


Jeremy explains the concept of charging additional fees for app access, noting that it would only be successful if the value offered by the agency justified the cost. (23:31)


Jeremy shares insights on the significance of transforming an agency into a passive income source, and provides examples of his accomplishments in this area. (26:07)



Key Quotes:

“One of the first things I always advise someone who's a new agency owner, maybe they haven't written their first million dollars in premium yet, is even from the beginning, start writing down your processes.” - Jeremy Goodrich

“If you're going to find success in a business, you first have to have education, you second have to have experience. And then the third one is…you have to have an entourage.” - Jeremy Goodrich


Resources Mentioned:


Jeremy Goodrich LinkedIn

Shine Insurance Agency

Reach out to Jason Cass


Agency Intelligence