The Fame Foundry Marketing Minute

Fame Foundry


The rules for getting and keeping customers have changed. Learn how to get ahead in today’s marketplace with tips, tactics and practical advice from Fame Foundry, the trustcasting agency specializing in intelligent marketing and web development.

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746 episodes

769 Taking Instagram carousel ads for a spin

Instagram’s new carousel ads feature offers brands a way to communicate via story rather than just snapshots.

Oct 14, 2015
768 Compelling email marketing? Absolutely!

Email marketing is a simple, cost-effective way to turn communication into conversion. There’s only one problem: Getting users to open that email. The solution? Embedded video.

Oct 12, 2015
767 What the font?

If you’re looking for a secret sauce to increase your website’s conversion rate, this simple tip could be the key to your recipe for success.

Oct 09, 2015
766 Take a bite from Apple

Here’s a simple yet effective marketing strategy you can steal from the “geniuses.”

Oct 07, 2015
765 Let them taste cake

The secret to a good cake is in the taste test. Learn how this tip can help make your new product successful.

Oct 05, 2015
764 Making your conscience profitable

Being socially conscious can be a profitable business strategy.

Oct 02, 2015
763 The power of yes

Learn how this simple three-letter word can help to increase conversions.

Sep 30, 2015
762 A word about words

In a world that seems to value images over ideas, is it possible to capture and captivate an audience using nothing but words?

Sep 28, 2015
761 A lab coat, thick-rimmed glasses and bedside manner

A tip from the exam room on your website’s bedside manner.

Sep 25, 2015
760 Thought leadership: Where to begin

So you want to be a thought leader in your market niche? Here’s where to begin.

Sep 23, 2015
759 Winning the battle to be heard

When everyone is clamoring to be heard on social media, how can you make sure that your company’s voice will break through the noise?

Sep 21, 2015
775 Boost email open rates by 152 percent

Use your customers’ behavior to your advantage.

May 25, 2015
774 Feelings are viral

Feelings are the key to fueling likes, comments and shares.

May 22, 2015
773 Don’t be so impressed by impressions

Ad impressions are a frequently cited metric in the world of online advertising. But do they really matter?

May 20, 2015
772 Claim a bigger piece of the mobile e-commerce pie

Boosting your mobile e-commerce conversion rates is easier than you might think.

May 18, 2015
771 Set a course for maximum engagement

For maximum engagement, give your visitors content that puts them in the driver’s seat.

May 15, 2015
770 Website sliders: Don’t fall for the flash

While you may like the flashy good looks of your website slider, it may be sabotaging the quality of the experience for your users.

May 13, 2015
761 Resolutions to make 2015 your best year yet: Nurture the growth of your brand from the inside out

Passion is contagious. When your employees perform their jobs with genuine enthusiasm, they’ll create a positive image around your brand that your customers will find irresistible.

Jan 14, 2015
760 Resolutions to make 2015 your best year yet: Conquer the brand promotion pyramid

Like the familiar food pyramid, content marketing, social media and SEO must work together, each playing a critical role in supporting the healthy growth of your brand.

Jan 12, 2015
759 Resolutions to make 2015 your best year yet: Forget digital marketing, focus on marketing in a digital world

If you want to seize the competitive edge, you must capitalize on the most powerful tool you have in your marketing arsenal in the digital era: data.

Jan 09, 2015
758 Resolutions to make 2015 your best year yet: Shed your excess baggage

You’ll never get ahead as long as you’re the one impeding your own progress.

Jan 07, 2015
757 Resolutions to make 2015 your best year yet: Market without marketing

By defining and living by your core values, you can find innovative ways to promote your brand in ways that forge stronger bonds with your customers than you may have ever imagined possible.

Jan 05, 2015
756 Marketing Minute Rewind: Is your business Walmart or Whole Foods?

As our review of the top episodes of the past few months concludes today, we’ll unlock the secret of secrets – how to develop that winning edge that will leave your competitors in the dust.

Dec 19, 2014
755 Marketing Minute Rewind: The power of a little nudge

Sometimes the biggest motivators are actually the smallest. We’ll explore how your business can leverage the power of a little nudge to achieve great success as our review of the top episodes of the past few months continues.

Dec 17, 2014