The Dentalpreneur Podcast w/ Dr. Mark Costes

Mark Costes


The goal of this podcast is to assemble the greatest minds of the dental profession and to pass on their most valuable and succinct lessons, in order to help you to achieve your full potential in practice and in life. Let's face it. Dentistry can be a frustrating and isolating profession... but you don't have to be an island anymore.
It's possible to become more profitable, less stressed and more fulfilled in your career and it's our mission is to help you get there.
For a whole host of free practice building tips and resources, visit our website at

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1928 episodes

1930: The Ongoing DSO Evolution Pt. 1

On today’s two-part episode, Mark sits down with Brannon Moncrief, CEO of McLerran & Associates, for an insightful discussion on the evolution and current state of Dental Service Organizations (DSOs). They delve into how DSOs have transformed over the past two decades and what the current wave of DSO consolidation means for the industry. The conversation also touches on the often overlooked factors that lead to failed recapitalizations within DSOs, such as operational sustainability challenges. Brannon and Mark examine the effects of the shifting economic landscape, highlighting the influence of rising interest rates on private equity investments in DSOs and their return expectations. Moreover, they underscore the criticality of choosing an appropriate DSO partner. They emphasize the significance of deal structure, equity options, and the operational history of the DSO and its financial backers, offering invaluable insights for anyone looking to navigate this complex sector. If you're looking to deepen your understanding of DSOs, their financial intricacies, and how to strategically align with or invest in them, be sure to tune in to this episode. And don't miss out on the second part of the series for more in-depth analysis and expert advice from Brannon Moncrief. For those eager to learn more and take the next step in optimizing their dental practice's potential, reach out to McLerran & Associates for personalized guidance and strategies tailored to your unique situation. EPISODE RESOURCES __ __

Feb 29
1929: Everything DSN

On today’s episode, we’re joined by Ashlee Hirschfeld, the COO of the Dental Success Network (DSN), for a deep dive into the latest in dental practice management, upcoming educational webinars, and the most engaging topics within the DSN community. They kick off the discussion with an overview of the exciting webinars scheduled for February, covering topics from presenting large treatment cases to understanding the crucial numbers for your practice. Mark and Ashlee highlight the importance of these webinars for practitioners looking to enhance their skills and adapt to the current social and financial climate. The conversation then shifts to the benefits of DSN membership, emphasizing the substantial savings on dental supplies and services negotiated for members. Mark proudly shares that DSN’s negotiated discounts often surpass those available through larger DSOs, underscoring the value of DSN membership. Answering community questions, Mark offers his expert advice on insurance verification, the criteria for hiring an associate based on patient numbers, and the metrics for evaluating hygienist performance. Each answer is tailored to encourage dental practitioners to analyze their practices’ unique situations and make informed decisions. The episode wraps up with a reflection on the impact of dental mission work and the fulfillment derived from giving back to underserved communities. Mark and Ashlee's discussion underscores the importance of community, continuous learning, and the pursuit of excellence in dental practice management. Listeners are encouraged to participate in the upcoming webinars and events to further their knowledge and connect with like-minded professionals. For more information on the Dental Success Network and to join the community, visit their website and explore the resources available to help dental practices thrive. EPISODE RESOURCES __ __

Feb 28
1928: Financial Strategies Pt. 2

On today’s 2-part episode, we’re featuring Brent Saunier and Chris Sands from Profi 2020, the conversation takes an intriguing turn into various strategic aspects of tax planning for dental practitioners. Here, the discussion revolves around the use of luxury items like jets for business purposes, the implications of the Corporate Transparency Act for small business owners, the nuances of the 1031 exchange strategy in real estate, and the complexities of achieving real estate professional status for tax benefits. The episode elaborates on how significant investments, such as purchasing a jet, can potentially be justified as a business expense under certain conditions, emphasizing the importance of aligning with the tax code's requirements. The discussion then shifts to the Corporate Transparency Act, highlighting the necessity for small business owners to report beneficial ownership information to combat financial misconduct and enhance national security efforts. This segment stresses the importance of compliance to avoid hefty penalties and legal repercussions. Further, the dialogue explores the intricacies of the 1031 exchange strategy, allowing property owners to defer taxes by reinvesting the proceeds from the sale of one property into another. The conversation underscores the importance of like-kind exchanges and the need to identify the next property promptly to leverage this tax-deferral opportunity effectively. Lastly, the episode touches on the coveted real estate professional status, which can offer substantial tax benefits by allowing owners to claim losses against their active income. However, achieving this status requires meeting strict criteria, making it a challenging goal for full-time professionals. This podcast episode is packed with invaluable insights and practical advice for dental entrepreneurs looking to navigate the complex landscape of tax planning and investment strategies. Whether it's understanding the legal requirements of new tax laws, exploring real estate investment opportunities, or leveraging tax codes for business growth, this discussion provides a wealth of knowledge for savvy business owners aiming to optimize their financial planning. EPISODE RESOURCES __ __

Feb 27
1927: Financial Strategies Pt. 1

On today’s 2-part episode, we delve into the realms of taxation and financial strategies for dental professionals. In this episode, we're joined by Brent Saunier and Chris Sands, the founders of Profi 2020, Marks’ personal CPA firm. As regular contributors to the podcast, Brent and Chris offer their expert insights on taxation changes and strategies that could significantly impact dental practitioners. One of the highlights of this episode is the discussion on the Tax Relief for American Families and Workers Act of 2024, a piece of legislation that could potentially extend 100% bonus depreciation through the end of 2025. This could mean significant tax savings for dental practitioners who have made or are planning to make substantial investments in their practices. We also dive into the intricacies of cost segregation studies, a strategy that can lead to substantial tax deductions for those who own their dental practice buildings. Brent and Chris explain how these studies work, the potential benefits, and the importance of timing when making such investments. The conversation takes a turn towards the practicalities of dealing with IRS audits, sharing insights from a recent audit experience and strategies for minimizing the risk of triggering an audit. They shed light on common red flags, including the home office deduction and the use of cars within the business. For dental practitioners looking to optimize their tax strategies and navigate the complexities of IRS audits, this episode is packed with valuable information and actionable advice. To learn more about Profi 2020 and how they can help you with your taxation and financial strategies, visit their website. Stay tuned for more insightful episodes aimed at helping you grow your dental practice efficiently and effectively. EPISODE RESOURCES __ __

Feb 26
1926: Fixed Vs. Growth Mindset Pt. 2

On todays’ two-part series with Dr. Arman Taghizadeh, affectionately known as Dr. T, whose expertise in psychiatry bridges the gap between mental health and peak performance in athletics. As a distinguished Johns Hopkins-trained psychiatrist and a six-time "TopDoc" honoree, Dr. T brings invaluable insights from his impressive career in both medicine and sports. In this second episode, we delve into the transformative power of visualization. Dr. T elucidates how this technique not only helps athletes surmount mental hurdles but also serves as a critical tool for performance enhancement across various fields. He walks us through the practical application of visualization, demonstrating how it can be used for mental rehearsal and to deconstruct complex tasks into manageable steps. The conversation then shifts to address the often-overlooked issue of compassion-fatigue, offering guidance for professionals inundated daily by the emotional demands of their work. Additionally, we underscore the profound effect of compliments and positive reinforcement in acknowledging individual effort and contributions, a simple yet potent strategy to bolster morale and motivation. For anyone looking to elevate their mental game, whether in sports or daily life, Mark and Dr. T's insights in this series are indispensable. Don't forget to revisit part one if you haven't already, and join us as we continue to navigate the intricate landscape of mental fortitude and resilience. EPISODE RESOURCES __ __

Feb 23
1925: Fixed Vs. Growth Mindset Pt. 1

On today’s 2-part episode, we are joined by Dr. Arman Taghizadeh, also known as "Dr. T," a distinguished Johns Hopkins trained psychiatrist specializing in General Adult Psychiatry, Child and Adolescent Psychiatry, and Sports Psychiatry. As a six-time "TopDoc" in Baltimore Magazine and a committed educator at Johns Hopkins Hospital, Dr. T brings his rich background as a wrestling All-American and an advocate for mental and physical health in students and professional athletes to our discussion. In part one of this series, Dr. T delves into his personal and professional journey, providing insights into the experiences that have honed his expertise. He shares effective strategies for developing robust mental health and fitness, emphasizing the cultivation of resilience and emotional well-being. Our conversation also covers breakthrough methods for professional athletes to overcome mental blocks, and how these can be universally applied to various professions, encouraging optimal performance and mental agility. Don't miss the wisdom and strategies Dr. T and Mark offer for enhancing your mental fitness. Be sure to catch the continuation of our enlightening discussion in part two, where we delve deeper into the mental aspects of competitive sports and everyday life challenges. For those eager to transform their mental approach to sports, career, and life, visit the Mindset Training Institute, founded by Dr. T, to explore their services and resources. Tune in tomorrow for the conclusion of this powerful interview. EPISODE RESOURCES __ __

Feb 22
1924: Leadership & Accountability Pt. 2

On today’s episode, we have the concluding part two of our enlightening crossover episode with Dr. Desiree Yazden from the Social Dentist podcast. In this episode, we delve deeper into the operational aspects of running a successful dental practice. Dr. Yazden and Mark dissect the importance of understanding the cost per procedure to ensure financial health and discuss the critical role of leadership and team engagement in effectuating change. They emphasize the power of regular, focused meetings in keeping the team aligned and nurturing a positive practice culture. Additionally, they explore how demographic research plays a pivotal role in choosing the right market and location for your practice, alongside strategies for boosting revenue and efficiently managing overhead to maximize profitability. If you haven't caught up with part one, now is the time to do so before diving into this insightful conclusion. Enjoy this episode, packed with practical advice for enhancing your dental practice's success. EPISODE RESOURCES __ __

Feb 21
1923: Leadership & Accountability Pt. 1

On today’s episode, we have a captivating crossover from Dr. Desiree Yazden's Social Dentist podcast. Dr. Yazden, a highly accomplished cosmetic dentist from Newport Beach, California, shares her expertise in leveraging social media to attract new patients and establish trust in her community. This first installment of a two-part series delves into the vital aspects of leadership and accountability in dental practice management. Mark and Dr. Yazden discuss the importance of setting clear expectations, defining team roles, conducting regular meetings for alignment, and the significance of involving the team in decision-making and system development for a thriving practice culture. Join us for a deep dive into the strategies that underpin successful dental practice ownership and team management. Stay tuned for part two, and don't miss out on more insightful discussions aimed at enhancing your practice's success. EPISODE RESOURCES __ __

Feb 20
1922: Three E's of Phone Etiquette

On today’s episode, we are joined by Sydney Robinson, the Executive Director inside the Dental Success Network (DSN), and they delve into the crucial topic of mastering phone skills within the dental practice. With over 1,400 members under her wing, Sydney shares invaluable insights on creating positive first impressions and enhancing patient communication through effective phone handling. The duo emphasizes the significance of the initial phone call as a pivotal touchpoint in the patient's journey, highlighting that poor handling can result in losing potential patients without ever realizing it. The conversation covers the "three E's" of phone communication—Empathy, Energy, and Edification—outlining strategies to ensure every caller feels valued, understood, and excited about their visit. They discuss the importance of active listening, prioritizing calls, and utilizing technology like call tracking KPIs to improve patient service and practice efficiency. Sydney introduces practical tools and strategies for efficient call management, including outsourcing calls to manage high volumes and after-hours inquiries without compromising the quality of patient care. Listeners are encouraged to implement these strategies to transform their practice's approach to phone communications, enhancing both patient satisfaction and practice growth. By focusing on building rapport, actively listening, and communicating effectively, dental practices can significantly improve their patient interactions and overall satisfaction. For more insights and tips on improving your dental practice, check out the Dental Success Network (DSN). Explore the tools, strategies, and best practices discussed in this episode to elevate your patient communication and ensure your practice stands out in the dental industry. EPISODE RESOURCES __ __

Feb 19
1921: Team Based Management

On today’s episode, we delve into the remarkable journey of Elaine Houle, a dedicated veteran in the dental industry whose career has been marked by innovation and resilience. Elaine's journey began with aspirations of becoming a hygienist, but an unexpected turn led her to uncover an embezzlement scheme early in her career. This pivotal moment redirected her path towards front office management and systemic improvements within dental practices. Elaine shares the challenges she faced, the importance of creating effective systems for managing practices, and her approach to revamping practices through team-based management. With 16 embezzlement cases identified, she highlights common schemes and stresses the importance of regular audits and proper checks and balances. Elaine offers advice on choosing the right insurance plans and managing secondary insurances. Reflecting on personal growth, she shares how support and encouragement played a crucial role in her professional development and hints at future projects aimed at contributing to the dental community. For listeners looking to revolutionize their practices or seeking guidance on preventing embezzlement, Elaine's expertise is invaluable. Visit her website at for more information. This episode is a testament to overcoming challenges and turning them into opportunities for growth and success. Join us to hear Elaine's full story and discover how her lessons and strategies can transform your practice. EPISODE RESOURCES __ __

Feb 16
1920: The Ownership Skill Set

On today’s episode, we're thrilled to have Dr. Paul Goodman, a renowned figure in the dental community, join us. Known affectionately as Dr. Paul Nacho Goodman, he brings a wealth of experience from owning practices in the Philadelphia area to leading the Donald Nachos group, a vibrant community of over 45,000 dental professionals focused on positivity and collaboration in dentistry. We dive deep into the essence of dental education and practice, highlighting the innovative approaches at Midwestern dental school that emphasize production awareness alongside clinical skills. Paul shares insights on the importance of business acumen, the realities of dental practice ownership, and the critical need for new dentists to understand the business side of dentistry from the get-go. Dr. Goodman also brings up Dentist Job Connect, a unique platform designed to bridge the gap between dental practices seeking associates and dentists looking for opportunities, emphasizing the necessity of a supportive and educational community in navigating the dental profession's challenges. For listeners eager to learn more about transforming dental practice management, leadership, and the profound impact of community and mentorship in dentistry, visit EPISODE RESOURCES __ __

Feb 15
1919: The Real Lifestyle Practice

On today’s episode, we have Dr. Chris Green, a frequent guest, successful practice owner, and co-founder of the Practice Launchpad. This organization is dedicated to coaching new practice owners on achieving profitability and accelerating their production. Dr. Green also co-founded the Legacy Point Group, which explores alternative investment strategies outside the conventional avenues. Dr. Green shares his journey from being a hands-on practitioner to a strategic business owner, emphasizing the importance of leadership, the challenges of scaling a dental practice, and the transition from clinical work to a CEO mindset. The dialogue covers a range of topics including the necessity of CEO time, the process of adding associates to a practice, and the importance of a solid organizational structure to facilitate growth. Listeners will gain insights into the intricacies of dental practice management, from the optimization of patient flow and overhead control to the development of a leadership philosophy that fosters a supportive and productive team environment. Dr. Green's personal evolution in the dental industry serves as a testament to the potential for dentists to expand beyond the confines of clinical work and embrace the role of a business leader. For those interested in learning more about the Practice Launchpad or engaging with Dr. Chris Green, reach out to The Practice Launchpad. EPISODE RESOURCES __ __

Feb 14
1918: Purpose Driven Dentistry

On today's episode, we join Dr. Matt Slivka, a DSI Black Belt coach and owner of a successful dental practice in Tucson, Arizona, after their journey to Tanzania. Their journey, marked by challenges and profound experiences, highlights the power of dental missions in transforming lives. They dive into the impact of serving those in need and the lessons learned along the way. The episode explores the creation and goals of Smile Outreach International, detailing its inaugural mission trip and the collaboration with the Dental Legacy Foundation. Listeners will hear about the challenges of delivering dental care in remote areas, the joy of connecting with local communities, and the importance of finding purpose in the profession. For more inspiring stories and to learn how you can contribute to making a difference, check out Smile Outreach International and join us in extending care beyond borders. EPISODE RESOURCES __ __

Feb 13
1917: Bread, Butter & Profits

On today's episode, we welcome back Dr. Aaron Nicholas, a recurring guest and a pioneer in dental mission trips. Dr. Nicholas shares insights from his extensive experience in dental missions, highlighting the transformative impact these trips have had on dental care in developing countries. From his early trips in 1986, predominantly focused on extractions, to the evolution of dental missions embracing a broader range of services including restorative work and dentures, Nicholas illustrates the growth in dental awareness and care over the years. Mark and Dr. Nicholas delve into the nuances of organizing and executing successful dental missions, including the logistics of setting up pop-up clinics in remote villages and the importance of efficient infrastructure to serve larger populations. They discuss the critical role of education, both for local dental students in Tanzania who are eager to learn advanced dental techniques, and for volunteer dentists seeking to expand their clinical skills in challenging environments. The conversation also covers Dr. Nicholas' development of a new oral surgery course designed to equip dentists with the skills necessary for emergency dental work, emphasizing the significance of continuous learning and improvement in dental practice. Dr. Nicholas reflects on his transition from practice owner to educator and content creator, aiming to make a broader impact in the dental community by sharing his knowledge and expertise. Mark and Dr. Nicholas touch upon the darker aspects of the dental profession, including the tragic news of dentists who have succumbed to despair. They stress the importance of seeking help, making plans to overcome challenges, and finding purpose in giving back to the community through missions and education. Check out Dr. Aaron Nicholas' upcoming events and courses, promising opportunities for personal and professional growth in the field of dentistry. EPISODE RESOURCES __ __

Feb 12
1916: Revolutionizing Dental Practice Management

On today’s episode, we welcome Robert Kim, a seasoned entrepreneur with over two decades of experience in the startup and technology sector. Today, we discuss Rob's impressive career trajectory, including his pivotal role in founding Zuub and his contributions to Bridge, which saw a lucrative acquisition by Cardlytics. Rob shares his journey from a molecular biology major at UCLA to becoming a tech startup luminary, emphasizing the transition from scientific research to product management and eventually leading innovative projects in the dental SaaS (Software as a Service) space. Rob discusses the genesis of Zuub, stemming from a need to enhance dental case acceptance rates. By focusing on simplifying patient communication and understanding through a mobile-first approach, Zuub aims to demystify treatment plans for patients, thereby increasing case acceptance rates. The conversation shifts to the challenges of insurance verification in dental practices, highlighting Zuub's cutting-edge solution that combines AI and bots to streamline the process, providing real-time, accurate insurance data to practices. This technology not only saves time but also significantly reduces the operational costs associated with insurance verification. Further exploring the entrepreneurial mindset, Rob reflects on the allure of problem-solving and the dynamic nature of startups. Despite the high failure rate in the startup world, Rob's enthusiasm for tackling complex problems and his belief in continuous innovation shine through. The discussion provides insights into the venture capital landscape, underscoring the importance of a capable team behind a promising idea. This episode offers a deep dive into the intersections of technology, healthcare, and entrepreneurship, showcasing Rob Kim's journey from a science enthusiast to a tech entrepreneur revolutionizing dental practice management. EPISODE RESOURCES __ __

Feb 09
1915: Weaving Threads of Work & Joy Pt. 2

On today’s episode, we have the second part of Dr. Umang Patel's discussion, recorded at the Elite Practice Mastermind event for the Dental Success Institute (DSI) in Scottsdale, AZ, where he delves into the 'ascendant phase' of dental practice growth. Umang shares his expertise on the crucial steps for refining a practice strategically for enduring success. He uncovers the essence of achieving one's full potential in dentistry and the balance of professional dedication with personal life by scheduling non-negotiables. Join us for this insightful conclusion and discover how to enjoy the rewards of your hard work with Dr. Umang Patel. Tune in to this presentation and consider joining DSN and DSI for more empowering content. EPISODE RESOURCES __ __

Feb 08
1914: Weaving Threads of Work & Joy Pt. 1

On today's episode, we delve into a mastermind event for Dental Success Institute held in Scottsdale, AZ. Our guest, Dr. Umang Patel, shares his insightful talk titled "Weaving Threads of Work & Joy," which dives into the art of balancing professional growth with personal fulfillment in dental practice. He reflects on the initial clinical stage where building patient trust and expertise may demand personal sacrifices. Then, Umang shifts the conversation to the entrepreneurial phase, highlighting the importance of mastering business operations for practice success. Tune in to this presentation and consider joining DSN and DSI for more empowering content. EPISODE RESOURCES __ __

Feb 07
1913: Decoding Tax Strategies

On today's episode, Dr. Mark Costes hosts Nathan Castiel, founder of Steed, a tax firm helping entrepreneurs navigate tax management and financial optimization. They discuss the complexities of tax strategies for business owners, including the impact of audits, the importance of keeping detailed records, and various tax-saving strategies. Nathan shares insights from his entrepreneurial journey and how Steed's platform and service aim to provide accessible financial expertise. For more detailed tax strategies and personalized financial advice, check out Steed Strategy. EPISODE RESOURCES __ __

Feb 06
1912: Black Belt Marketing Strategy

On today's episode, Ryan Gross, CEO of CMOShare, shares his "Black Belt Marketing Strategy" for dental practices from the recent Dental Success Institute (DSI) mastermind in Scottsdale, AZ, focusing on the analytical prowess that distinguishes top-performing practices with low overhead. He delves into the key strategies these 'black belts' use to increase their active patient base and emphasizes the importance of monitoring call conversions to refine online marketing. Lastly, Ryan offers valuable tips on boosting brand awareness. For an in-depth exploration of these strategic insights, join the DSI mastermind or become a part of the Dental Success Network (DSN) to elevate your practice. EPISODE RESOURCES __ __

Feb 05
1911: Creating a Thriving Dental Business

On today’s episode, Dr. Mark Costes focuses on tackling what he refers to as the "four horsemen" - the major challenges faced in the world of dentistry. He delves into understanding negativity bias and hedonic adaptation, and how these affect our information processing. Emphasizing the importance of personal well-being, he talks about integrating a daily gratitude and journaling routine, alongside the concept of time journaling for dentists. Mark also explores the distinction between high and low-value activities, guiding listeners on how to define and schedule non-negotiables in their professional lives. The episode culminates with insights into developing a personal ethos and core values, elements critical to both personal and professional success. Join us at the 2024 Dental Success Summit, an event not to be missed by dental professionals seeking growth and success in their careers! From April 11th to 13th, immerse yourself in transformative learning and networking at the luxurious La Cantera Resort & Spa in San Antonio, TX. Elevate your practice with insights from industry leaders, connect with like-minded professionals, and ignite your passion for dentistry. Reserve your spot now for an experience that will redefine your approach to dental success. Don't wait, register today and be a part of this extraordinary journey to excellence in dentistry! EPISODE RESOURCES __ __

Feb 02
1910: Dental Supply Ordering & Fee Analysis Manual

On today's episode, we're joined by Dr. Addison Killeen, an author and practitioner in the dental world. Dr. Killeen shares insights from his eighth book, focusing on dental supply and fee analysis. We delve into the importance of managing variable expenses in a dental practice, particularly dental supplies and lab fees, and how these can be controlled to enhance profitability. Dr. Killeen discusses tactics for setting budgets, ordering strategies, and choosing the right suppliers. He also touches on technology in dentistry, including radiology equipment and the impact of choosing the right tools on practice efficiency. The conversation is a treasure trove of practical advice for dental professionals looking to optimize their operations and financial health. For more detailed strategies and insights, be sure to check out the latest Dental Success Network (DSN) manual, “Dental Supply Ordering and Fee Analysis Manual”. EPISODE RESOURCES __ __

Feb 01
1909: Maximum Valuations Pt. 2

On today’s episode, continuing their insightful discussion in Part 2, Mark and Dr. Deren Flesher delve deeper into the business aspects of dental practices. They explore the process of preparing a practice for acquisition by DSOs and how to achieve maximum valuation in such models. The conversation extends to understanding the various types of DSO purchase structures, including joint ventures and hold co-situations. Dr. Flesher shares his extensive knowledge on recapitalization events and their potential impacts on practice sales. The episode provides valuable knowledge for dental practitioners looking to navigate the complex world of practice sales and acquisitions. If you missed part 1, go back and listen to it before tuning into this one! EPISODE RESOURCES __ __

Jan 31
1908: Maximum Valuations Pt. 1

On today’s episode, this is the first part of this two-part series. Mark is joined by Dr. Deren Flesher, a new DSI black belt coach. The episode dives into the expertise of Dr. Flesher, who hails from Oklahoma City, Oklahoma. They focus on preparing businesses, including dental practices, for sale and maximizing their valuation. Topics covered include the intricacies of working with Dental Support Organizations (DSOs), strategies for increasing the value of a practice, and insights into the lifecycle of selling a dental practice. Mark and Dr. Flesher discuss the different scenarios that can influence the valuation multiples of a dental practice. Stay tuned for tomorrow's part 2 episode. EPISODE RESOURCES __ __

Jan 30
1907: Harnessing Collective Wisdom

On today’s episode, Dr. Mark Costes (Dental Success Summit 2022) shares insights from the Dental Success Summit's Highlight Vault. The episode, titled "Harnessing Collective Wisdom," delves into the DSI Belt classification, a successful categorization strategy for dental practice growth. Mark discusses key factors in advanced operational flow, designing infrastructure for rapid growth, and the importance of measuring practice areas for continuous improvement. This episode is part of a series highlighting the impactful content and topics presented at Dental Success Summits, emphasizing the community's high-level practitioners and business sophistication. For more information on the upcoming summit in San Antonio, visit For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success. EPISODE RESOURCES __ __

Jan 29
1906: Hierarchy of Competence

On today’s episode, Dr. Mark Costes (Dental Success Summit 2022) shares a clip from the Dental Success Summit Highlight Reel Archives, focusing on "The Hierarchy of Competence." The segment, from a keynote in San Antonio, explores the Dunning-Kruger effect and the four stages of learning. Dr. Costes discusses the transition from unconscious incompetence to effortless mastery, delving into frameworks for personal and professional growth, including the Four Futures framework and the Elite Practice Blueprint. This episode highlights the types of concepts covered at the Dental Success Summits, which are known for their educational value and positive environment. For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success. EPISODE RESOURCES __ __

Jan 26
1905: Should You Outsource Your Front Desk?

On today's episode, Dr. Mark Costes delves into the world of outsourced healthcare services with guest Garrett Robins, Senior Account Executive at Strike Healthcare. Garrett shares his journey from mass communication studies to leading teams in digital marketing and customer satisfaction. The focus is on the transformative role of outsourcing in dental practices, particularly in the realms of call answering and marketing integration. This insightful discussion reveals how services like StrikeHealthcare can enhance patient interaction and streamline practice operations. For more on how outsourcing can revolutionize your practice, check out Nexa's offerings. EPISODE RESOURCES __ __

Jan 25
1904: Hiring Without Experience Pt. 2

On today’s episode, we have the 2nd part of the DSN webinar, continuing the discussion on "hiring without experience," focusing on effective strategies for onboarding and training new staff in dental practices. The episode delves into reactivation techniques, maintaining a productive schedule, setting clear expectations for new scheduling coordinators, and mastering patient interaction skills. Additionally, the importance of role-playing, understanding workplace vocabulary, attire dos and don'ts, and creating a feedback loop for performance assessment within the first 30 days are highlighted. This segment emphasizes the value of integrating new team members with no dental experience into a practice's culture and team. If you haven’t listened to part 1 yet, go back and do so before you listen to this concluding episode. EPISODE RESOURCES __ __

Jan 24
1903: Hiring Without Experience Pt. 1

On today's episode of the Dentalpreneur podcast, part of the DSN webinar series, features a valuable webinar turned podcast titled "Hiring Without Experience." Key speakers include DSI coach Dr. Summer Kassmel, Operations Manager Debbie Dodson, and Scheduling Coordinator and Trainer Delsey. They discuss onboarding a scheduling coordinator without experience, setting early expectations, effective training schedules, and managing team dynamics. The episode offers insights into the first 30 days of training and a re-activation program for patient flow. Stay tuned for Part 2 of this enlightening discussion where we delve deeper into hiring. EPISODE RESOURCES __ __

Jan 23
1902: The Operations Manual Customization Guide

On today’s episode, Dr. Mark Costes (Dental Success Summit 2022) explores various aspects crucial to the development and customization of an Operations Manual for dental practices. The discussion begins with an emphasis on the significance of an Operations Manual in the realm of dental practice management. Following this, Mark shares effective tactics for creating and tailoring these manuals, ensuring they meet the specific needs of each unique practice. A key focus is placed on involving team members in the authorship process, which not only fosters a sense of ownership but also significantly increases their buy-in. Markthen delves into the different components that make up an Operations Manual, highlighting the importance of organizing these elements in a logical manner for ease of use. He talks about the development of protocol sheets, accountability agreements, and performance review assessment sheets, and how these critical documents should be integrated into the operations manual. Another vital topic covered is the establishment of an overall meeting cadence and an organizational structure that can greatly enhance the orderliness and flow within a dental practice. For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success. EPISODE RESOURCES __ __

Jan 22
1901: Value & Reward Pt. 2

On today's episode, we continue our insightful journey with Mark Costes, live from the January 2024 Mastermind in Scottsdale, AZ. If you haven't heard Part 1, make sure to check it out to get the full picture. In Part 2, Mark shares six strategic approaches to making lasting impressions and becoming a likable figure, drawing on personal experiences that lend authenticity to his advice. He then provides a tactical guide on boosting charisma, essential for anyone looking to enhance their personal and professional influence. Mark doesn't stop there; he breaks down the components of the Wealth Formula, illustrating its vital role in the dental industry, and then caps it off with a comprehensive look at Lifetime Patient Value—a key factor for ensuring the long-term prosperity and resilience of your dental practice. For those who are just joining us, go back and listen to Part 1 to start the story right. For everyone else, let's jump back in! EPISODE RESOURCES __ __

Jan 19