Marketing School - Digital Marketing and Online Marketing Tips
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In episode #2736, we discuss Shake Shack's promotion targeting Chick-fil-A, the growth of skool groups and communities, why Meta is opening up Quest OS to third-party hardware makers, the potential TikTok ban, the benefits and drawbacks of venture capital and the importance of reinventing one's business, and Amazon's offering of free content with Amazon Prime. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2735, we share personal experiences with edibles and alcohol, the acquisition of Express by WHP Global, the importance of having tough conversations in organizations, Mark Zuckerberg's rebranding and focus on personal branding, and the future of AI and AGI. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also revealed the Mercedes-Benz G-Wagon at CES 2024, showcasing its futuristic 360° G-TURN feature. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2733, we discuss how MrBeast's new 40-minute video format, featuring a game show-style competition where people ages one to 100 compete for a $250,000 prize, evoked emotional reactions from viewers. We also talked about the origin story of Amazon Prime and the importance of taking bold bets in business. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2732, we discuss the Federal Reserve's rate cuts, the challenges faced by advertisers on social media platforms, the use of virtual employees, the importance of building a brand, and the impact of Google updates on websites. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2731, we discuss the difference in earnings between YouTube long-form views and YouTube shorts views, highlighting the challenges of monetizing short-form content. We also explore Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2730, we discuss the concept of copying in marketing and business, highlighting how many successful companies have copied features or ideas from their competitors. We also touched on the topic of new social media platforms like AirChat, the importance of subtitles in viral videos, the benefits of limiting screen time, and the role of experience in hiring. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In this episode, I welcomed Jason Cohen on the pod, the founder of WP Engine and Smart Bear, as he shares eye-opening insights that defy common startup norms. Why chase venture capital when you can build a billion-dollar empire on your own terms? Here’s what Jason revealed. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2729, we explore various facets of personal and professional development, including lessons learned from a highly regarded event, where marketing insights and preparation habits of top podcasters like Andrew Huberman were discussed. We also share pieces of advice for agency owners on scaling their businesses through effective content creation, social media leverage, and networking within entrepreneurial circles. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2728, we argue that while Google has stated that links are not as important as they used to be, we still believe that they play a significant role in rankings. We also discuss the use of user signals in search rankings and the need for Google to protect its algorithm, and shift the conversation to the WNBA and the potential for growth and increased pay for players like Caitlin Clark. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2727, we discuss the high valuations of companies in India, the arbitrage opportunities for private equity firms, the importance of being remarkable in marketing, and the concept of identity tied to business. He also mentions the achievements of Russ Cook, who ran the perimeter of Africa, and the marketing strategies of Huel and SaladPower. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2726, we discuss The Rock's impact on WWE by proposing to become the biggest villain, spiking viewership and sales. They also explore the fluctuating market behavior of Trump Media shares, the influence of tech reviewer MKHB on an AI company, the advantages of mergers & acquisitions for business growth, and trends in digital advertising, evidenced by Omnicom's growth and a record year for U.S. search ad revenues. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
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In episode #2725, we explore the WooCommerce SEO migration disaster, WordPress acquisitions, the failure of the Amazon Fire phone, the rise of content creators as demand generators, the value of B2B brands, and the opportunities in the current economy for marketing and acquisitions. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In this episode, I had a wide-ranging conversation Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cover the effectiveness of trend jacking as a marketing strategy and evaluate the financial returns from sports team sponsorships and events, which may not always be significant. We wrap up with a discussion on the rebranding of Staples Center to Crypto.com Arena. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2722, we discuss why big brands like Mcdonald's and Nike sell experiences and feelings through storytelling, if the marketing industry is recovering, the challenges faced by ESPN due to cord-cutting, and the success of Instagram and YouTube as acquisitions. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2722, we discuss the current experiments and tools we're working on in our marketing efforts. We talk about using AI tools to summarize popular articles and generate backlinks, to automate email outreach and social media content, and to build vibrant online communities. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In this episode, I had David Perell – a writing teacher, Founder of “Write of Passage” school, and the host of ”How I Write” podcast. David shares his passion for teaching writing, the concept of American Idolatry, his own path to faith, how he came to believe in Jesus as the most influential figure in Western civilization, and the importance of reading and writing in personal growth and communication. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2721, we shake up our usual format with a full 90-minute episode, exploring the staleness of interview formats, sleep optimization, M&A strategies in business growth, influencer marketing, speaker fees, the potential acquisition of HubSpot by Google, and more. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2720, we discuss the growth of ChatGPT and its impact on Google, as well as the increasing opportunities for content creators in the digital space. We also touch on the importance of prompt engineering for AI-generated content, the polarization of wealth in the creator economy, and the need for editing and detail-oriented work to stand out as a writer. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2719, we cover marketing strategies like the benefits of dubbing videos into different languages, highlighted by Mr. Beast's success. We discuss the power of multilingual ads, the impact of media coverage and awards, and the influence of Forrester reports on sales. We also talk about the importance of choosing the right words for headlines to improve clicks, and conclude with marketing and relationship-building tips from Gary Vaynerchuk. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In this episode, I had Dr. Orion Taraban – a Psychologist, Men's Mental Health Specialist, and PsychHacks Podcast Host with 5M YouTube views per month. We discussed the challenges and dynamics of modern relationships. Among these are how online dating can decrease the likelihood of forming a relationship, the idea of being “monogamish,” and how marriages often fail because of unrealistic expectations. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2718, we talked about sharing metrics publicly and the benefits and drawbacks of doing so. We also discussed the importance of relatability and the impact of sharing journey stories, as we share insights from a study on Google search results and discuss the significance of rich snippets, video content, and Google shopping. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2717, we explored AI-related subjects, touching upon the emerging trend of integrating AI restrictions within agency contracts, and examining the transformative impact of AI on SEO and content creation strategies. We also addressed the legal complexities of copyright in AI-generated content, the rise of deceptive AI live stream scams, and the pressing necessity for rigorous verification of AI-generated materials. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2716, we dive into key business strategies and marketing insights. We cover the dangers of depending too heavily on giants like Amazon and Google, stressing the importance of exploring diverse channels and platforms. We delve into the impact of creating catchy terms and acronyms on social media, the role of storytelling and unique content in engagement, and the nuances of measuring ROI. Highlighted too are the benefits of gift cards in marketing, the trend of leveraging current trends, and using podcasts for revenue. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2715, we delve into AI in sales, the ideal content length for social networks, balancing work and family life, optimizing thumbnails through A/B testing, Vanessa Lau's hiatus and return, and the pursuit of purpose and joy in content creation. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In this episode, I had Ryan Hashemi, known for building the successful media company Jubilee that has 10 million subscribers and 5 billion views on YouTube. We discussed the concept of creator-operators and the importance of long-form content. Ryan shares his insights on creating compelling thumbnails and titles, as well as the need for a strong storytelling approach. We also touch on the trend of creators building businesses outside of content creation. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2714, we delve into Google and Yahoo's latest email marketing guidelines, addressing the adaptation challenges and underscoring the vital role of email marketing. We explore strategies for managing email clutter and emphasize the importance of crafting impactful email content. The conversation also delves into AI's influence on content creation, contrasting AI-generated content with human-crafted pieces, and discussing the challenges faced by AI startups amid stiff competition. We wrap up with insights on incumbents and disruption theory in the AI industry. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
In episode #2713, we discussed the evolution of ad agencies from their initial stages handling local mom and pop clients to securing large enterprise accounts, highlighting referrals, acquisitions, and the strategic advantage of offering diversified services globally. We explored how these factors forge stronger client relationships, enhance retention through high switching costs, and support an agency's growth across various revenue milestones—from $1M to over $1B. We also unpacked storytelling in content creation and its impact on viewer engagement, alongside the motivations behind influencers' endorsements. Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA! Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos) TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io to learn more! LEAVE SOME FEEDBACK: __ __ __ __ CONNECT WITH US: __ __ __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.
