Marketing School - Digital Marketing and Online Marketing Tips

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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

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3154 episodes

Bonus episode #3: A sneak peek of what our AOA hangouts look like

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call as we discuss the challenges of scaling agencies and the need to focus on solving specific problems before implementing processes.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __ __ __ __ __ __ __ __ __ __ __ __ __ __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

19m
May 18
Our thoughts on Alex Hormozi's content shift, Is 'giving value' overrated, & Underrated vs overrated marketers

In episode #2741, we discuss how content creators like Alex Hormozi are adjusting their content formats to drive better results. We also talk about the importance of creativity and thinking outside the box in marketing.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

16m
May 17
Why there will never be another Oprah, and Frame.io's $1.3B startup lessons

In episode #2740, we explore the changing landscape of fame and attention in the digital age, why you should reinvent yourself to stay relevant, the role of CEOs in being hands-on and involved in the details, and why extensive customer research is necessary for successful decision-making.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

25m
May 16
His Sleep Company Might Be Worth 1 TRILLION Dollars | Eight Sleep

In this episode, I had Mateo Franceschetti on the pod, the CEO of Eight Sleep, a company revolutionizing sleep technology. We discuss how Eight Sleep achieved a billion-dollar valuation, using AI to enhance sleep quality, and reveal their innovative marketing strategies.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

29m
May 15
97% of these sites got hit by Google's HCU, Eight newspaper publishers sue Microsoft and OpenAI over copyright infringement, CNET + best buy = new era for media?, 70% of millennials relating to creators over celebrities

In episode #2739, we discuss the impact of Google's helpful content update, the future of SEO and AI, the growth of Google and OpenAI, the partnership between CNET and Best Buy, the rise of influencer marketing, and the importance of product or service quality in driving revenue.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

20m
May 15
NVIDIA's Jenson Huang's unorthodox leadership style, and How AI agents will change marketing

In episode #2738, we discuss takeaways from an interview with Patrick Collison, the CEO of Stripe, and Jensen Huang from NVIDIA. We cover the use of group feedback instead of private criticism, the potential impact of AI on industries and jobs, the challenges of implementing AI in large corporations, and the varying adoption rates.      Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

25m
May 14
Why book writing sucks (statistics), Google Search revenue increases 14% YoY to $46 billion, Pinterest shares soar 18% on earnings beat, strong revenue growth, Advertising revenue grew 24% in the first quarter, outpacing retail and cloud computing

In episode #2737, we discuss our podcast format changes and the impact on our audience numbers. We also talk about the challenges and economics of book publishing, the potential impact of inflation on marketing, and the current state of advertising revenue for platforms like Google, Pinterest, and Amazon.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

23m
May 13
Bonus episode #2: A sneak peek of what our AOA hangouts look like

In this second AOA bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call designed to help agency owners like you accelerate growth and help you get to the next level so you live the life you want.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

16m
May 11
How Shake Shack is out-marketing Chick-fil-A, This Skool group makes $258,000mo, Meta opens up Quest OS to third-party hardware makers, What to do about the TikTok ban, The single most important event in the history of Facebook, & more

In episode #2736, we discuss Shake Shack's promotion targeting Chick-fil-A, the growth of skool groups and communities, why Meta is opening up Quest OS to third-party hardware makers, the potential TikTok ban, the benefits and drawbacks of venture capital and the importance of reinventing one's business, and Amazon's offering of free content with Amazon Prime.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

18m
May 10
Express files for bankruptcy, plans to close nearly 100 stores as investor group looks to save the brand, and Mark Zuckerberg's personal brand transformation

In episode #2735, we share personal experiences with edibles and alcohol, the acquisition of Express by WHP Global, the importance of having tough conversations in organizations, Mark Zuckerberg's rebranding and focus on personal branding, and the future of AI and AGI.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

28m
May 09
SGE has the potential impact over $40 billion per year in ad revenue for marketers, The genius of Ferrari's marketing, and All-Electric Mercedes-Benz G-Wagon

In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also revealed the Mercedes-Benz G-Wagon at CES 2024, showcasing its futuristic 360° G-TURN feature.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

15m
May 08
How MrBeast's new content format caused me to cry and How Prime saved Amazon

In episode #2733, we discuss how MrBeast's new 40-minute video format, featuring a game show-style competition where people ages one to 100 compete for a $250,000 prize, evoked emotional reactions from viewers. We also talked about the origin story of Amazon Prime and the importance of taking bold bets in business.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

12m
May 07
Wall Street pushes out rate-cut expectations, sees risk they don’t start until March 2025, Attribution is somewhat unknowable, Meta advertisers claim sales are down and costs are up due to glitchy automated system, and more

In episode #2732, we discuss the Federal Reserve's rate cuts, the challenges faced by advertisers on social media platforms, the use of virtual employees, the importance of building a brand, and the impact of Google updates on websites.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __ Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

19m
May 06
Revenue comparison: 1B YT shorts vs. 1B YT long-form views, What are non-endemic ads from Amazon, Kindle and Oprah story

In episode #2731, we discuss the difference in earnings between YouTube long-form views and YouTube shorts views, highlighting the challenges of monetizing short-form content. We also explore Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

16m
May 03
How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, the number 1 factor for a viral video

In episode #2730, we discuss the concept of copying in marketing and business, highlighting how many successful companies have copied features or ideas from their competitors. We also touched on the topic of new social media platforms like AirChat, the importance of subtitles in viral videos, the benefits of limiting screen time, and the role of experience in hiring.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

16m
May 02
How Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped)

In this episode, I welcomed Jason Cohen on the pod, the founder of WP Engine and Smart Bear, as he shares eye-opening insights that defy common startup norms. Why chase venture capital when you can build a billion-dollar empire on your own terms? Here’s what Jason revealed.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

25m
May 01
Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more

In episode #2729, we explore various facets of personal and professional development, including lessons learned from a highly regarded event, where marketing insights and preparation habits of top podcasters like Andrew Huberman were discussed. We also share pieces of advice for agency owners on scaling their businesses through effective content creation, social media leverage, and networking within entrepreneurial circles.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

18m
May 01
Google confirms links are not that important, Google’s CEO on what search will be like in 10 years, and Does the WNBA actually have potential now?

In episode #2728, we argue that while Google has stated that links are not as important as they used to be, we still believe that they play a significant role in rankings. We also discuss the use of user signals in search rankings and the need for Google to protect its algorithm, and shift the conversation to the WNBA and the potential for growth and increased pay for players like Caitlin Clark.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

15m
Apr 30
Market valuation in India, and Marketing lessons from the human that ran the entire continent of Africa

In episode #2727, we discuss the high valuations of companies in India, the arbitrage opportunities for private equity firms, the importance of being remarkable in marketing, and the concept of identity tied to business. He also mentions the achievements of Russ Cook, who ran the perimeter of Africa, and the marketing strategies of Huel and SaladPower.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

14m
Apr 29
The Rock resurrects WWE, Trump Media shares close more than 15% higher after days of declines, MKHB destroyed an AI company in 41 seconds, Companies that acquire vs companies that don't, and more

In episode #2726, we discuss The Rock's impact on WWE by proposing to become the biggest villain, spiking viewership and sales. They also explore the fluctuating market behavior of Trump Media shares, the influence of tech reviewer MKHB on an AI company, the advantages of mergers & acquisitions for business growth, and trends in digital advertising, evidenced by Omnicom's growth and a record year for U.S. search ad revenues.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

16m
Apr 26
WooCommerce SEO migration disaster, Content creators are the modern form of demand gen, and Value of top 100 B2B brands up by 10% vs. last year, study finds

In episode #2725, we explore the WooCommerce SEO migration disaster, WordPress acquisitions, the failure of the Amazon Fire phone, the rise of content creators as demand generators, the value of B2B brands, and the opportunities in the current economy for marketing and acquisitions.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

14m
Apr 25
How To ACTUALLY Get ANYTHING You Want | Marie Forleo

In this episode, I had a wide-ranging conversation Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

27m
Apr 24
Does long form content still matter for SEO, Is SEO A/B testing back, The eclipse helped generate 7.6 billion dollars in revenue, and Is it worth having your company logo on a sports jersey

In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cover the effectiveness of trend jacking as a marketing strategy and evaluate the financial returns from sports team sponsorships and events, which may not always be significant. We wrap up with a discussion on the rebranding of Staples Center to Crypto.com Arena.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

17m
Apr 24
What big brands actually sell, Mcdonald’s Netherlands put up unbranded billboards that smell like french fries, Is the marketing industry recovering?, and The Instagram $1B acquisition revisited - how to think about m&a

In episode #2722, we discuss why big brands like Mcdonald's and Nike sell experiences and feelings through storytelling, if the marketing industry is recovering, the challenges faced by ESPN due to cord-cutting, and the success of Instagram and YouTube as acquisitions.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

18m
Apr 23
Experiments we are running and Tools we are using

In episode #2722, we discuss the current experiments and tools we're working on in our marketing efforts. We talk about using AI tools to summarize popular articles and generate backlinks, to automate email outreach and social media content, and to build vibrant online communities.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

16m
Apr 22
The Writing Secrets That Create Billionaires | David Perell

In this episode, I had David Perell – a writing teacher, Founder of “Write of Passage” school, and the host of ”How I Write” podcast. David shares his passion for teaching writing, the concept of American Idolatry, his own path to faith, how he came to believe in Jesus as the most influential figure in Western civilization, and the importance of reading and writing in personal growth and communication.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

26m
Apr 18
Podcasts getting stale, Robots: Tesla vs. Apple, Monetization strategies & more

In episode #2721, we shake up our usual format with a full 90-minute episode, exploring the staleness of interview formats, sleep optimization, M&A strategies in business growth, influencer marketing, speaker fees, the potential acquisition of HubSpot by Google, and more.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

1h 34m
Apr 16
A lot of people no longer use Google, instead they just turn to AI solutions like ChatGPT, Creator payouts grew 17% YoY, and 3 content marketing stats that will change how you create content

In episode #2720, we discuss the growth of ChatGPT and its impact on Google, as well as the increasing opportunities for content creators in the digital space. We also touch on the importance of prompt engineering for AI-generated content, the polarization of wealth in the creator economy, and the need for editing and detail-oriented work to stand out as a writer.    Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

19m
Apr 15
Impact of dubbing on MrBeast's YT is crushing, Adding NYT bestseller to ad increased CTR by 19%, and Each negative keyword adds 2.3% CTR

In episode #2719, we cover marketing strategies like the benefits of dubbing videos into different languages, highlighted by Mr. Beast's success. We discuss the power of multilingual ads, the impact of media coverage and awards, and the influence of Forrester reports on sales. We also talk about the importance of choosing the right words for headlines to improve clicks, and conclude with marketing and relationship-building tips from Gary Vaynerchuk.   Don’t forget to help us grow by subscribing and liking on YouTube https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA!   Check out more of Eric’s content (Leveling UP YT https://www.youtube.com/levelingupofficial/videos) and Neil’s videos (Neil Patel YT https://www.youtube.com/neilpatel/videos)    TIME-STAMPED SHOW NOTES: __ __   Go to https://www.marketingschool.io https://www.marketingschool.io to learn more!   LEAVE SOME FEEDBACK: __ __ __ __   CONNECT WITH US:    __ __ See omnystudio.com/listener https://omnystudio.com/listener for privacy information.

17m
Apr 12